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Peer To Peer Sustainability Outreach Programs: The Interface Of Education And Behavior Change, Christina Erickson

Graduate College Dissertations and Theses

The current climate change crisis demands immediate and creative approaches for systemic shifts in our culture and actions. In the past several decades, education has played a role in bringing awareness regarding environmental issues, but has not necessarily resulted in all the needed behavior changes. A newer approach combines psychological theories with outreach and marketing techniques. This is the rationale behind a new kind of campus activism, peer to peer sustainability outreach programs – the subject of this research. This dissertation research aims to identify current peer to peer sustainability outreach programs and their operations; develop process and outcome evaluation …