Digital Commons Network^™

Designing Supply Chain Innovation, M. Wilkinson, R. Sale

DRS Biennial Conference Series

Increasingly connected, empowered and informed consumers have ever higher demands and expectations of product and service provision. Organisations which are not sufficiently agile and responsive to meet such expectations will face failure. Collaborative Envisioning - a methodology for enabling collaboration across supply chains using design tools to meet consumer demands in the new economy - has been developed by the authors in a demonstration project titled Beyond the Fridge which was described and discussed in a paper given at the 10th International Forum on Design Management Research & Education and analysed with recommendations in a paper given at the 4th …