Digital Commons Network^™

Have You Ever Consumed Cannabis?, Victoria C. Mba-Jonas

Capstones

This project is the final product of my Social Journalism practicum at the Craig Newmark Graduate School of Journalism. For the program, I focused on Black and brown cannabis consumers, especially Black women. I particularly examined the weed industry as it pertains to diversity, inclusiveness, and social equity. I discuss how I researched, reported, created content, and cultivated community within cannabis using engagement journalism for this project. I also examined my goals to entertain, educate, engage people with cannabis stories and visuals, and change weed stigmas in Black communities. Then, I evaluated the project using both quantitative and qualitative metrics. …