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Mass Communication

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Louisiana State University

Theses/Dissertations

2005

Grounded theory

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The Purpose Of Magazine Web Sites, Mark Marquez Ii Jan 2005

The Purpose Of Magazine Web Sites, Mark Marquez Ii

LSU Master's Theses

The purpose of this thesis was to determine whether online versions of printed magazines shared an overall purpose. Guided by grounded theory, interviews were conducted of publishers and staff members from the Web sites of 15 printed magazines. The analysis of the interviews suggested that the overall purpose of online versions of magazines is marketing of the printed magazine, and that the sites also are intended to accomplish a number of secondary purposes.


Adoption In New Orleans: What Agencies Are Doing To Promote It, Emily Barbara Rivers Jan 2005

Adoption In New Orleans: What Agencies Are Doing To Promote It, Emily Barbara Rivers

LSU Master's Theses

Unplanned and unwanted pregnancies are a national concern in the United States. In addition, many people exist who would like to become parents, but cannot or do not reproduce biologically. While adoption could offer a solution to this problem, the actual number of adoptions that take place is very small. This study examined what adoption agencies in the New Orleans area are doing to promote themselves to women with unwanted pregnancies. In-depth interviews were conducted with five adoption agencies. Three of the five agencies reported using various methods of targeting women with unwanted pregnancies. These methods included public posters, flyers …