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2018

Outreach

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Are You Ready For Your Close-Up? Creating A Library Promotional Video, Peter Bremer Dec 2018

Are You Ready For Your Close-Up? Creating A Library Promotional Video, Peter Bremer

Library Publications

Learn how to create a promotional library video for your library using the multimedia software Camtasia. Challenges and lessons learned are explored by detailing one reference librarian’s efforts at creating a Ask A Librarian video.


Dangerous Liaisons: Brainstorming The 21st Century Academic Liaison, Antje Mays Nov 2018

Dangerous Liaisons: Brainstorming The 21st Century Academic Liaison, Antje Mays

Library Presentations

Academic liaison roles have seen massive changes over time and grown into an ever-broadening range of duties. What began as subject-focused collection involvement has evolved into a mix of instruction, reference, and various forms of course-embedded services, all while also retaining the earlier focus on subject-specific collection management. This paper outlines current research on academic liaison roles and summarizes the interactive exchanges from the 2018 Charleston Conference Lively Session on academic liaisons presented November 7. Through live polling and discussion, session participants identified key functions and core competencies for liaisons, as well as factors contributing to success or hindrance …


Making Outreach The Library’S Mission, April Miller Nov 2018

Making Outreach The Library’S Mission, April Miller

Faculty Articles & Research

University and community outreach is an important part of library services, which fosters cohesiveness while involving adequate community support. This paper examines how outreach has become an important part of the library’s mission. Many outreach examples include the partnering of libraries with university departments, offices, and organizations. Other examples include university libraries partnering with community groups, museums, and non-profits. Currently outreach projects are carried out across all libraries, however, a greater emphasis is placed on the recent outreach accomplished at Southwestern Oklahoma State University Libraries.


The Library As A Campus Sustainability Champion, Mandi Goodsett Oct 2018

The Library As A Campus Sustainability Champion, Mandi Goodsett

Michael Schwartz Library Publications

Library collaboration with other campus departments is a key method of cultivating and demonstrating value, both in terms of fruitful connections and increased impact. A library collaboration with the campus sustainability office accomplishes this task, and helps to promote a cause that is important to the entire campus community. This poster will explore how collaborative projects between the library and campus sustainability officer resulted in the increase in the library’s status as a champion of innovative and important initiatives, the opportunity to work with students to accomplish projects, and the chance to make a positive difference in the world. Initiatives …


Five Ways To Cultivate Open Education On Your Campus, Mandi Goodsett Oct 2018

Five Ways To Cultivate Open Education On Your Campus, Mandi Goodsett

Michael Schwartz Library Publications

As academic institutions focus attention on student retention and rising higher education costs, increasing attention has been paid to reducing the costs of instructional materials. Studies show that the high cost of textbooks, for instance, can impact student course choices, academic performance, and retention. Many faculty have found free, open textbooks and other open educational resources to be a successful alternative to expensive commercial textbooks. However, initiating an open education or affordable learning program on your campus can be tricky. Faculty are sometimes resistant to open education, administrators don’t always understand it, and librarians only have so much time to …


Understanding Fake News By Teaching With The Game "Factitious"., Sharell Walker Oct 2018

Understanding Fake News By Teaching With The Game "Factitious"., Sharell Walker

Publications and Research

This presentation introduces readers to the online game "Factitious" as a tool for teaching students about fake news. "Facititous" is a collaboration between the American University Game Lab and the American University School of Communication.


Organic Outreach For Academic Libraries: Collaborating With Student Affairs Units To Reach College Students, Kristen S. Shuyler Sep 2018

Organic Outreach For Academic Libraries: Collaborating With Student Affairs Units To Reach College Students, Kristen S. Shuyler

Libraries

The college campus is a complex ecosystem of services and resources. Academic library outreach efforts offered in partnership with Student Affairs units can support the whole student as they navigate this ecosystem. This presentation offers one librarian's experience collaborating with Student Affairs units such as health, counseling, and recreation centers. A mental model for this work that draws on the metaphor of organic gardening helps frame the remarks and reflections.


History In The Making: Outreach And Collaboration Between Special Collections And Makerspaces, Erin Passehl-Stoddart, Ashlyn Velte, Kristin J. Henrich, Annie M. Gaines Mlis Sep 2018

History In The Making: Outreach And Collaboration Between Special Collections And Makerspaces, Erin Passehl-Stoddart, Ashlyn Velte, Kristin J. Henrich, Annie M. Gaines Mlis

Collaborative Librarianship

Makerspaces present unique possibilities for creative partnerships within libraries, including the opportunity for interdisciplinary use of emerging technologies with archival objects and primary sources. One example of this type of interdisciplinary collaboration is the fabrication of cultural heritage replicas via 3D scanning and printing of historical university objects in academic libraries. Two departments in the University of Idaho Library, Special Collections and Archives (SPEC) and the Making, Innovating, and Learning Laboratory (MILL), partnered on such a project as a way to broaden maker competencies across library departments, leverage interdisciplinary connections between emerging technologies and historic archives, and create innovative outreach …


Reaching Faculty Where They Are: Lessons Learned On Outreach, Monica Berger Jul 2018

Reaching Faculty Where They Are: Lessons Learned On Outreach, Monica Berger

Publications and Research

Successful scholarly communications outreach centers on a consistent, flexible, and holistic approach. We provide training and support throughout the lifecycle of scholarly communications. Our work has had a strong, positive impact at our college and our institutional repository is the centerpiece of our work.

The value of one-on-one is critical. We reach out to faculty when receiving a Google Scholar alert for new publications. Encouraging self-depositing allows us to train on using the IR and discuss author’s rights and using the SPARC Addendum. We have taken the approach that educating faculty is our ultimate goal.

Buy-in from administration has been …


Building Community Through Festival: Library Orientation On The Quad, Jennifer L.A. Whelan, Laura L. Wilson Jul 2018

Building Community Through Festival: Library Orientation On The Quad, Jennifer L.A. Whelan, Laura L. Wilson

Staff publications

Each fall, the Libraries at the College of the Holy Cross host a library orientation festival, “LibFest,” to introduce first-year students to our services. To enhance the festival atmosphere, LibFest is hosted outside with a variety of giveaways and entertainment, including a local food truck. The event provides opportunities for students to informally meet and chat with library staff, while simultaneously learning about our services. Over time, LibFest has grown into a substantial event located in the heart of the campus, encompassing all library departments and branches as well as offices with which we frequently partner. Through yearly evaluations, we …


Let The Right Ones In: Supporting Patrons As Content Creators With Libguides And Libguides Cms, Jeffrey M. Mortimore, Ruth L. Baker Jun 2018

Let The Right Ones In: Supporting Patrons As Content Creators With Libguides And Libguides Cms, Jeffrey M. Mortimore, Ruth L. Baker

Library Faculty Presentations

LibGuides aren’t just for librarians anymore. With flexible access and permission features, LibGuides and LibGuides CMS each offer a flexible platform for hosting and supporting patron-created content. This poster highlights how, with a few simple configurations, librarians at a mid-sized university in the southeast opened up the LibGuides CMS platform to host student-developed projects and portfolios. Employing similar techniques, libraries can host a wide range of patron content, including blogs, group and event sites, and more. Learn how to extend editorial permissions to patrons while protecting your own guides and assets, as well as how to control access to patron-created …


We’Re All In It Together: Focusing Outreach & Assessment To Your Institution’S Strategic Goals, Chris Davidson, John Jackson, Jason Kruse, Kristen Mastel, Amy Wainwright Jun 2018

We’Re All In It Together: Focusing Outreach & Assessment To Your Institution’S Strategic Goals, Chris Davidson, John Jackson, Jason Kruse, Kristen Mastel, Amy Wainwright

LMU Librarian Publications & Presentations

Assessing, evaluating, and articulating the impact and value of library outreach work is a growing trend among academic librarians engaged in marketing and outreach. In order to assess and determine the effectiveness of this work, it is important to plan and align efforts with both library and campus strategic goals. Four academic librarians who are members of ACRL’s Library Marketing and Outreach Interest Group (LMOIG) and the ACRL University Libraries Section (ULS) Academic Outreach Committee (AOC) will share their experiences aligning their outreach efforts to institutional strategic goals. The panelists will also discuss their assessment methods in relation to these …


Yours, Mine, Ours: A Study Of A Successful Academic & Public Library Collaboration, Sierra Laddusaw, Jennifer Wilhelm Jun 2018

Yours, Mine, Ours: A Study Of A Successful Academic & Public Library Collaboration, Sierra Laddusaw, Jennifer Wilhelm

Collaborative Librarianship

This article studies the development of a collaboration between the Bryan + College Station Public Library System (BCSPLS) and Texas A&M University Libraries. Desiring to increase program attendance and add greater value to the local community, the BCSPLS approached the University Libraries to propose collaboration on a variety of events. The successes of the collaborative programs have met the goals of the public library while also increasing Texas A&M’s collection visibility and strengthening A&M’s ties to the public. The study argues that academic/public library collaborations benefit the participating institutions and add value to the local community.


Getting To Tier 1 By Revitalizing A Special Collections Program With Cultural Competence, Mark L. Shelstad Jun 2018

Getting To Tier 1 By Revitalizing A Special Collections Program With Cultural Competence, Mark L. Shelstad

Journal of Contemporary Archival Studies

Seeking to revitalize a special collections program at a Tier 1 aspirant university, the author introduced a variety of contemporary and innovative management strategies along with new outreach opportunities to demonstrate its value toward fulfilling the university's strategic plan. The revitalization efforts included creating a manuscript and rare book collection development policies that incorporated web harvesting, making connections with the community, and finding new audiences using social media. The dramatic increase in collection use and collaboration demonstrated the value of special collections to the community and the university.


Adults Matter, Too! Passive Programs For Patrons 18 And Up, Ruth Monnier Jun 2018

Adults Matter, Too! Passive Programs For Patrons 18 And Up, Ruth Monnier

Faculty Submissions

Adults matter just as much as children’s and teens… does your library reflect this in terms of materials, resources, active and passive programming? Are you looking to increase your engagement with adults patrons, but have limited funds or time to do so? Wanting to reach new adult patrons who come to the library but do not attend programs? Need to highlight an upcoming event or library feature? Look no further than passive programming which can reach all patrons as it has no formal place or time to occur. Passive activities reach all adult patrons, allow you to promote library resources, …


Information Literacy Outreach In A Fake News World, Debbie Morrow May 2018

Information Literacy Outreach In A Fake News World, Debbie Morrow

Debbie Morrow

Untrue and non-factual information is nothing new. Human communication is complex and nuanced, and throughout human history the communication of facts, opinions, feelings, learning and lore has included the potential for misinformation and disinformation as well as objective report and empirical truth. In our present environment, from the personal and local to the societal and global, we are grappling with the intensifying effects of the Internet and social media in altering how we know, what we think we know, and how we talk about what we know or believe. The popular shorthand today for what a person finds unbelievable or …


Information Literacy Outreach In A Fake News World, Debbie Morrow May 2018

Information Literacy Outreach In A Fake News World, Debbie Morrow

Debbie Morrow

In a “post-truth” society how do we sustain an informed citizenry, the underpinning of our democracy? What news is “fake” and which facts are “alternative”?  Crucially, how do we educate students to evaluate the information they encounter in a variety of contexts and disciplines? How can librarians take the lead in teaching that "authority is constructed and contextual"? This session offers some ideas culled from outreach and contact opportunities around campus during the last year [2017].


Moving Toward A Reparative Archive: A Roadmap For A Holistic Approach To Disrupting Homogenous Histories In Academic Repositories And Creating Inclusive Spaces For Marginalized Voices, Lae'l Hughes-Watkins May 2018

Moving Toward A Reparative Archive: A Roadmap For A Holistic Approach To Disrupting Homogenous Histories In Academic Repositories And Creating Inclusive Spaces For Marginalized Voices, Lae'l Hughes-Watkins

Journal of Contemporary Archival Studies

In 2013, Kent State University’s Department of Special Collections and Archives launched the Black Campus Movement (BCM) Collection Development project to acknowledge the imperfection of past collection development practices that resulted in a scarcity of documentation from historically underrepresented communities. The department ventured to strengthen its holdings by acquiring records relating to the university’s rich, multilayered and diverse narratives, specifically the narratives of black student activism, 1968–1971. The Kent State shootings on May 4, 1970, resulting in the death of four white students, changed the trajectory of the Vietnam War and introduced a new discourse into the predominately white antiwar …


Chart Your Course, Kenya S. Flash, Caroline Zeglen, Stephanie Miranda May 2018

Chart Your Course, Kenya S. Flash, Caroline Zeglen, Stephanie Miranda

UT Libraries Faculty: Other Publications and Presentations

Library instruction is most effective when thoughtfully developed with faculty and integrated in a course. But how do you determine which faculty partnerships will have the most impact? In this poster, we discuss the process of curriculum mapping in an agriculture program, how it reveals new opportunities for library instruction, and pitfalls to avoid when charting your course. In fall 2016, librarians at the University of Tennessee Hodges Library and Pendergrass Agriculture and Veterinary Medicine Library developed learning outcomes for library instruction and services using feedback from staff and the ACRL Framework for Information Literacy. We mapped or coded the …


Getting To Know Our Web Archive: A Pilot Project To Collaboratively Increase Access To Digital Cultural Heritage Materials In Wyoming, Amanda R. Lehman, Bryan Ricupero Apr 2018

Getting To Know Our Web Archive: A Pilot Project To Collaboratively Increase Access To Digital Cultural Heritage Materials In Wyoming, Amanda R. Lehman, Bryan Ricupero

Digital Initiatives Symposium

The University of Wyoming is the only four year higher education institution in the state, a unique position amongst colleges and universities in the United States. Given this unusual status it is especially important that the university libraries use their resources to identify and partner with communities around the state to build collections that preserve their cultural heritage. An Archive-It subscription was purchased in 2016, with an initial goal of capturing university related materials. In an effort to expand the scope and meaningfulness of the web archive, a project has been undertaken to use university and statewide relationships to build …


Pizza With A Side Of Outreach: Re-Invigorating Library Outreach At Distance Campuses, Teagan Eastman, Erin Davis Apr 2018

Pizza With A Side Of Outreach: Re-Invigorating Library Outreach At Distance Campuses, Teagan Eastman, Erin Davis

Library Faculty & Staff Presentations

In Fall 2016, we began hosting library open houses at our Regional Campuses (RC). In collaboration with our RC administrators and student government, these events serve as an ice-breaker for interactions between librarians and students. They raise awareness of library resources and services and ease anxiety about reaching out to the library for assistance, while providing food as an incentive to meet with us.


Serving Teen Cocultures: What Teens Need From Public Libraries (An Overview Through The Lens Of The Connected Learning Model), Alicea Peyton Mar 2018

Serving Teen Cocultures: What Teens Need From Public Libraries (An Overview Through The Lens Of The Connected Learning Model), Alicea Peyton

Library Philosophy and Practice (e-journal)

Today’s urban youth and/or teens are at risk due to many socio-emotional factors standing in the way of their development. Libraries for many years have provided significant organizational support unto offering ways to counterattack the possibility of negative-related outcomes. Library officials realize, however, that such institution needs rebranding to remain relatable to young adults while offering them alternatives against paths that lead to “juvenile crime and experimentation with drugs, alcohol and cigarettes.”1 The public continues to depend upon the library as a safe-haven for its youth. However, offering the physical library simply as place is not enough. Teens need education …


Promoting And Supporting Academic Integrity At Sheridan College, Jamie Goodfellow, Marian Traynor, Danielle Palombi, Angela Clark Mar 2018

Promoting And Supporting Academic Integrity At Sheridan College, Jamie Goodfellow, Marian Traynor, Danielle Palombi, Angela Clark

Publications and Scholarship

Library and Learning Services (LLS) at Sheridan College is committed to supporting first year students through orientations and information literacy instruction. One area that is often overlooked is introducing students to the importance of academic integrity (AI). In 2016, LLS welcomed an academic integrity facilitator to its staff. This role supports faculty with academic integrity and works with the first year academic skills librarian to support student understanding and awareness of AI, particularly in the first year. This discussion will demonstrate how the library team reorganized itself to support first year students. Conference participants will get a sneak peak of …


Flexible Marketing And Outreach: An Institutional Repository Case Study, Gesina A. Phillips, Christie Kliewer Mar 2018

Flexible Marketing And Outreach: An Institutional Repository Case Study, Gesina A. Phillips, Christie Kliewer

Library Faculty Scholarship

Librarians at Duquesne University did a soft rollout of their institutional repository in 2016, with a full rollout planned for 2017. Elsevier's acquisition of Digital Commons prompted a reevaluation of the marketing plan. The Outreach & Communications Librarian, Digital Scholarship Librarian, and Systems Librarian approached this problem collaboratively to craft (and rebrand) a marketing message.


Enhancing The First Year Experience At Your Library, Jamie Goodfellow, Danielle Palombi Jan 2018

Enhancing The First Year Experience At Your Library, Jamie Goodfellow, Danielle Palombi

Publications and Scholarship

Topics discussed included: the role of the First Year Academic Skills Librarian, the development of a “First Year Library Team” as well as future directions and upcoming initiatives. This session presented at the Ontario Library Association Super Conference 2018 discussed how Sheridan Library and Learning Services has addressed and enhanced the First Year Experience and how you can apply our lessons learned to your library.

Outcomes:
Identify a variety of approaches to developing and/or assessing a ‘First Year Experience’ Program

Apply methodologies to build or enhance your own FYE program


“Let’S Try It!”: Library Outreach In A Culture Of Yes, Tammi Owens, Katie Bishop Jan 2018

“Let’S Try It!”: Library Outreach In A Culture Of Yes, Tammi Owens, Katie Bishop

Criss Library Faculty Publications

In the Research and Instruction Services department at the University of Nebraska at Omaha Libraries, a culture of yes drives our outreach efforts. This inclination to support non-traditional library services and events has allowed us to forge valued partnerships with student support services and learning communities, expanding the reach of the library into the university as a whole. In this column, we offer insight into how we have sustained a culture of yes as it relates to our student-focused outreach program. At the administrative level, defining the role of outreach for our organization and tying our outreach plan to the …


Actively Engaging With Patrons On Social Media, Kelley Cotter, Sara Baron Jan 2018

Actively Engaging With Patrons On Social Media, Kelley Cotter, Sara Baron

Library Faculty Scholarship

Using social media for outreach entails more than just creating engaging content— it also means actively engaging with patrons. In our experience, using social media well involves a heavy emphasis on two-way communication with patrons. We have built a social media presence that, above all, seeks to build relationships with our patrons. It provides a venue for building relationships with both those who already closely associate with the library and those who do not. Establishing and strengthening ties to the library makes patrons more likely to share their positive perceptions of us with friends, family, colleagues, and coworkers. Because word-ofmouth …


Introduction, Janet H. Clarke, Raymond Pun, Monnee Tong Jan 2018

Introduction, Janet H. Clarke, Raymond Pun, Monnee Tong

Library Faculty Publications

What are the library services and resources that Asian Pacific Americans need? What does it mean to be an Asian Pacific American librarian in the 21st century? In Asian American Librarians and Library Services: Activism, Collaborations, and Strategies, library professionals and scholars share reflections, best practices, and strategies, and convey the critical need for diversity in the LIS field, library programming, and resources to better reflect the rich and varied experiences and information needs of Asian Americans in the US and beyond. The contributors show that they care deeply about diversity, that they acknowledge that it is painfully lacking …


Library As Forum: Building Relationships And Identity Through Faculty Speaker Events, Kathleen Kasten Jan 2018

Library As Forum: Building Relationships And Identity Through Faculty Speaker Events, Kathleen Kasten

Library Faculty Publications

The development of the liaison model in academic libraries has had important implications for the relationship between librarians and teaching faculty members. Modes of outreach to departments are conditioned by a variety of factors, and can have a profound effect on the library’s image on campus. This case study describes and analyzes programming implemented at an academic library to position the library as a forum for interdisciplinary exchange on campus and as a platform for faculty research. This programming, conceived primarily as a series of speaker events, was created with an emphasis on research in the humanities and lettered social …


Health Information Programming In Public Libraries: A Content Analysis, Lili Luo Jan 2018

Health Information Programming In Public Libraries: A Content Analysis, Lili Luo

Faculty Publications

Health information programs, defined as library programs focusing on health-related topics, are an essential way for public libraries to reach out to their user communities, raising awareness of and interest in healthy lifestyle, promoting access to quality health information, and ultimately enhancing health literacy of the citizenry. This study presents a content analysis of the health information programs provided by a large urban public library system in the past year, seeking to strengthen the professional understanding of how public libraries can contribute to health literacy improvement through effective programming, and help other libraries gain insights on health information program planning …