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Library and Information Science

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Maria Atilano

Selected Works

2015

Social media

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Stop, Collaborate And Listen, Lisandra R. Carmichael, Maria Atilano, Cat Silvers Nov 2015

Stop, Collaborate And Listen, Lisandra R. Carmichael, Maria Atilano, Cat Silvers

Maria Atilano

Libraries are under pressure to demonstrate their value within their educational institutions and in their communities. The University of North Florida is in the process of a rebranding project to update its image and to address concerns including student success, retention, and time to degree. The presenters will propose skills to strengthen library relevance that are applicable to all libraries by using three simple steps: STOP - Evaluate where you are. Assess your current practices and determine areas for improvement. COLLABORATE - Identify opportunities for partnerships with organizations or groups whose goals align with yours. LISTEN - Garner feedback from …


Tweet With Them, Not At Them: Social Media Listening As A Form Of Student Engagement, Maria Atilano Oct 2015

Tweet With Them, Not At Them: Social Media Listening As A Form Of Student Engagement, Maria Atilano

Maria Atilano

Social media and networking tools such as Twitter, Facebook, and Instagram are often used by groups to communicate information to their constituents. Over the past two years, UNF’s Thomas G. Carpenter Library has used its social media accounts not only to communicate, but also to listen. By monitoring keywords, hashtags, and geotags, the Library has kept tabs on what has been said about our services, resources, spaces, staff, and more. The act of listening has also allowed us to begin conversations with our audience, specifically students, in a fun and engaging way. This presentation will share the variety of exchanges …