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Montana Dragon Boat Festival 2016, Megan Schultz
Montana Dragon Boat Festival 2016, Megan Schultz
Institute for Tourism and Recreation Research Publications
This study was conducted for the Kalispell Conventions and Visitor Bureau, to provide insight into the characteristics of attendees of the 2016 Montana Dragon Boat Festival. Paper surveys on site and a post-event web survey were completed by 479 attendees and/or participants of the event. Results show that 58% of respondents were residents of Montana and of those Montana residents, 69% were from Flathead County. Out-of-county respondents spent an average of 3.72 nights away from home. Of those nights, an average of 2.42 of those nights were in the city of Kalispell and 2.89 nights in other Flathead Valley locations …
2016 Spartan Race Survey Kit Visitor Study, Megan Tanner Schultz
2016 Spartan Race Survey Kit Visitor Study, Megan Tanner Schultz
Institute for Tourism and Recreation Research Publications
This study was conducted for the Kalispell Chamber of Commerce/Convention and Visitor Bureau to provide insight into the characteristics of attendees of the 2016 Spartan Race. Paper surveys on site were completed by 432 attendees and/or participants of the event. Results show that 49% of respondents were registered participants of the event while 51% were spectators. Residents of Montana made up 47% of the respondents and of those Montana residents, 33% were from Flathead County. Out-of-county respondents spent an average of 3.73 nights away from home. Of those nights, an average of 3.70 nights were in Montana and 1.40 nights …
Big Sky Documentary Film Festival 2016, Megan Tanner Schultz
Big Sky Documentary Film Festival 2016, Megan Tanner Schultz
Institute for Tourism and Recreation Research Publications
This study was conducted for the Big Sky Documentary Film Festival to provide insight into the characteristics of attendees of the 2016 annual festival in Missoula, MT. Paper surveys were completed by 288 attendees at the event and another 146 email surveys were completed by attendees after the event concluded. Results show that 83% of respondents were residents of Montana and of those Montana residents, 88% were from Missoula County. Out-of-county respondents spent an average of 5.25 nights in Missoula and more people spent money on restaurant/bar, hotel/motel/b&b purchases, and retail while visiting the area than any other spending categories. …
Building Constituency At Yellowstone National Park: Predicting Visitor Support Now And Into The Future, Jacob Daniel Jorgenson, Norma P. Nickerson
Building Constituency At Yellowstone National Park: Predicting Visitor Support Now And Into The Future, Jacob Daniel Jorgenson, Norma P. Nickerson
Institute for Tourism and Recreation Research Publications
The purpose of this study was to explore how visitors support Yellowstone National Park, differences in support among groups, and the relationships between support and various behavioral and psychological concepts. An on-site and mail-back survey was conducted. Results indicate that highly salient memories lead to place attachment and are significantly related to increasing park support. High park supporters tended to be older, more experienced with the park, have geotouristic tendencies, and are generally more involved in recreational activities. Practical implications from this research show a need to engage visitors and provide experiences that are likely to lead to park support.
Assessing Going-To-The-Sun Road Travelers’ Attitudes, Knowledge, And Perceptions Of Bicycling, Brian Battaglia, Norma P. Nickerson
Assessing Going-To-The-Sun Road Travelers’ Attitudes, Knowledge, And Perceptions Of Bicycling, Brian Battaglia, Norma P. Nickerson
Institute for Tourism and Recreation Research Publications
Visitors of the Going-to-the-Sun Road (GTSR) are primarily scenic drivers, yet niche groups of bicyclists have a stake in sharing the GTSR. Conducting a quantitative survey assessment on the bicycling attitudes of visitors produced key findings for determining visitor support for bicycling along the GTSR. Park officials are in a position to evaluate data on bicycling attitudes for visitor management and transportation decision making along the Going-to-the-Sun Road.
Montana Winter Fair - 2016, Megan Tanner Schultz
Montana Winter Fair - 2016, Megan Tanner Schultz
Institute for Tourism and Recreation Research Publications
This study was conducted for the Montana Winter Fair to provide insight into the characteristics of attendees to the event that has been celebrating agriculture since 1946. Paper surveys were completed by 233 attendees of the event. Results show that 96% of attendees were residents of Montana and of those 19% came from outside of Fergus County. Visitors from outside of Lewistown spent an average of less than two nights in the city. More people spent money on groceries/snacks, hotel/motel, restaurant/bar, and retail goods while visiting the area than other spending categories. Respondents to the survey reported total spending of …
Comparing Bicyclists, Non-Bicyclists, And Bus Drivers In Glacier National Park, Norma P. Nickerson, Brian Battaglia
Comparing Bicyclists, Non-Bicyclists, And Bus Drivers In Glacier National Park, Norma P. Nickerson, Brian Battaglia
Institute for Tourism and Recreation Research Publications
This report provides a comparison of four Glacier National Park (GNP) user groups on their opinions, attitudes and knowledge of bicycling in Glacier National Park. The four user groups were summer bicyclists, summer non-bicyclists, spring bicyclists, and bus drivers in the park. Results showed significant differences in the four groups on knowledge (bus drivers most knowledgeable), on opinions of bicycling the Going-to-the-Sun Road (summer bicyclists most positive), and future use of the road (summer and spring bicyclists most likely to agree to motorist restrictions on the road).