Open Access. Powered by Scholars. Published by Universities.®
- Keyword
-
- 6.01 Communication to diverse audiences (2)
- 7.02 Empirical-analytic methods (2)
- Food (2)
- 3.06 Web design (1)
- 4.02 Communications in industry (1)
-
- 4.06 Communication campaigns (1)
- 4.11 Issues management (1)
- ABC-X Model (1)
- Agricultural science communication (1)
- Agriculture (1)
- CSR (1)
- Communication (1)
- Conversations (1)
- Corporate (1)
- Diversity (1)
- Equity (1)
- Family finance (1)
- Family stress theory (1)
- Feminist standpoint theory (1)
- Financial therapy (1)
- Inclusion (1)
- Marital stability (1)
- Marriage and family therapy (1)
- Millennials (1)
- Money (1)
- Mothers (1)
- Sex (1)
- Source credibility (1)
- Stress (1)
- Twitter (1)
Articles 1 - 4 of 4
Full-Text Articles in Entire DC Network
A Multi-Method Analysis Of Diversity, Equity, And Inclusion Websites Of Fortune 500 Agricultural And Food Companies, Garrett M. Steede, Rebecca Swenson, Troy Mckay
A Multi-Method Analysis Of Diversity, Equity, And Inclusion Websites Of Fortune 500 Agricultural And Food Companies, Garrett M. Steede, Rebecca Swenson, Troy Mckay
Journal of Applied Communications
Each year, Fortune magazine publishes a list of the 500 largest corporations in the United States of America based on total revenue in the previous fiscal year. As successful companies, these organizations must prioritize diversity, equity, and inclusion (DEI) for a multitude of reasons. The purpose of this study was to determine how agricultural and food companies on the 2021 Fortune 500 list demonstrated a commitment to DEI efforts on their corporate websites. Thus, we analyzed the DEI website of each food and agricultural company listed on the 2021 Fortune 500 list. Quantitatively, most websites only required two clicks to …
Exploring Source Credibility When Communicating About Agricultural Science On Twitter, Allison R. Fortner, Alexa J. Lamm, Abigail Borron, Jessica Holt, Allen J. Moore
Exploring Source Credibility When Communicating About Agricultural Science On Twitter, Allison R. Fortner, Alexa J. Lamm, Abigail Borron, Jessica Holt, Allen J. Moore
Journal of Applied Communications
Universities must strategically communicate agricultural science to effectively reach millennials skeptical of agricultural innovations and constantly assessing the credibility of online information. Universities are trusted information sources and must maintain credibility on social media platforms such as Twitter, used by millennials to receive and share information. Source credibility seeks to understand message source and recipient characteristics that influence recipients’ perceptions of a source’s expertise and trustworthiness. The purpose of this study was to explore differences in engagement when specific factors affecting source credibility were emphasized when communicating with millennials about agricultural science on Twitter. The purpose was accomplished by describing …
Agricultural Mothers’ Conversations & Decision-Making About Food, Alyssa Rockers, Quisto Settle, Dwayne Cartmell
Agricultural Mothers’ Conversations & Decision-Making About Food, Alyssa Rockers, Quisto Settle, Dwayne Cartmell
Journal of Applied Communications
Agricultural organizations have encouraged farmers and others involved in the agricultural industry to discuss their experiences with consumers and to have meaningful conversations about food. While agriculturalists are encouraged to share their stories on the internet through social networking platforms and blogs, they are also encouraged to have interpersonal conversations about food and agriculture. Due to the elevated concerns of mothers about food and the nature of women and social capital, we need to understand how mothers communicate about food. This qualitative study utilized in-depth interviews with mothers with agricultural backgrounds to answer two research questions: 1) How are mothers …
How Do Money, Sex, And Stress Influence Marital Instability?, E. Jeffrey Hill, David B. Allsop, Ashley B. Lebaron, Roy A. Bean
How Do Money, Sex, And Stress Influence Marital Instability?, E. Jeffrey Hill, David B. Allsop, Ashley B. Lebaron, Roy A. Bean
Journal of Financial Therapy
This study explored how money and sex simultaneously predicted marital instability, and what financial therapists might focus on with clients to address problems in these areas. Specifically, this paper concurrently examined the relationship of marital instability to financial and family stressors (financial stressors, work-family conflict, and parenting stressors); financial and sexual resources (couple income and couple sexual frequency); and financial and sexual perceptions (financial dissatisfaction and sexual dissatisfaction). Couple financial communication and couple relational communication were explored as intervention points for financial therapists. Data came from Wave 2 of the Flourishing Families data set (N = 301). Data were organized …