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Entrepreneurial and Small Business Operations

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City University of New York (CUNY)

Finance

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To What Extent Do Start-Ups See Themselves As Strategic Actors When Approaching Communications And Financing Within Their Companies?, Shanice Swaby May 2021

To What Extent Do Start-Ups See Themselves As Strategic Actors When Approaching Communications And Financing Within Their Companies?, Shanice Swaby

Student Theses and Dissertations

This capstone study explores entrepreneurial narratives centered around the role of communication within a start-up environment and to what extent strategic communication plays a role. I am addressing the following question: To what extent do start-ups see themselves as strategic actors when approaching communications and financing within their companies? To answer this question, I conducted seven oral histories with entrepreneurs within the Public relations, online sales, and real estate fields. The start-up companies varied in the amount individuals that are currently working for them. This study builds upon previous research about start-up companies and strategic communications. Past research was more …


Financial Information Resources For Special Librarians, Di Su Apr 2000

Financial Information Resources For Special Librarians, Di Su

Publications and Research

Speed has always been a competitive factor and corporate asset in business world. The growth of the Internet has created an equal opportunity for information service professionals in both big and small companies to improve their efficiency. The prominent advantages of Web source are currency, accessibility, and thus, the speed. You are provided with instant updates on issues like rules, official statements, interpretations, statistics, etc., and these documents can be accessed twenty-four hours a day, seven days a week. There are so many valuable Web sites on the Internet that it is impossible to include them all in this article, …