Open Access. Powered by Scholars. Published by Universities.®
- Institution
-
- Messiah University (14)
- Nova Southeastern University (7)
- University of Central Florida (5)
- Fort Hays State University (4)
- Kansas State University Libraries (4)
-
- Virginia Commonwealth University (4)
- Bryant University (3)
- Merrimack College (3)
- University of Massachusetts Boston (3)
- University of the Pacific (3)
- Aga Khan University (2)
- Bridgewater State University (2)
- Brigham Young University (2)
- Johnson & Wales University (2)
- Minnesota State University, Mankato (2)
- SelectedWorks (2)
- Seton Hall University (2)
- University of Nebraska at Omaha (2)
- Western Washington University (2)
- Air Force Institute of Technology (1)
- Antioch University (1)
- Butler University (1)
- California State University, San Bernardino (1)
- Cedarville University (1)
- East Tennessee State University (1)
- Eastern Kentucky University (1)
- Edith Cowan University (1)
- Embry-Riddle Aeronautical University (1)
- Georgia Southern University (1)
- Georgia State University (1)
- Publication
-
- Student Newspapers & Magazines (14)
- Electronic Theses and Dissertations (5)
- Theses and Dissertations (5)
- Academic Leadership: The Online Journal (4)
- Adult Education Research Conference (4)
-
- Education Faculty Publications (3)
- NSU Commencement Programs (3)
- Pacific Magazine and Pacific Review (3)
- Book Chapters / Conference Papers (2)
- Library Services Publications (2)
- NERCHE Bulletin (2)
- Seton Hall University Dissertations and Theses (ETDs) (2)
- AFIT Documents (1)
- Administration Publications and Research (1)
- Alumni Network Newsletter (1)
- Antioch University Dissertations & Theses (1)
- Archway (1946-2020) (1)
- Bryant Magazine (1997-2019) (1)
- Bryant University Commencements (1)
- Chancellor's Collection (1)
- Common Data Sets (1)
- EDU-COM International Conference (1)
- EKU Faculty and Staff Scholarship (1)
- ETSU Faculty Works (1)
- Educational Policy Studies Dissertations (1)
- Employment Research Newsletter (1)
- Factbook (1)
- Faculty Articles (1)
- Faculty Publications (1)
- Faculty of Education - Papers (Archive) (1)
Articles 91 - 92 of 92
Full-Text Articles in Entire DC Network
Good (Best) Practices For Electronically Offered Degree And Certificate Programs, Scott L. Howell, Katherine Baker
Good (Best) Practices For Electronically Offered Degree And Certificate Programs, Scott L. Howell, Katherine Baker
Faculty Publications
Who would have ever imagined the effect of one set of distance education principles developed 10 years ago (1995)? At a time in the history of distance- and e-learning, when many associations, organizations, and institutions set about to define themselves and those standards by which their constituents would be held accountable for quality practices, one set of standards has emerged preeminent the work of the Western Cooperative of Educational Telecommunications known as Best Practices for Electronically Offered Degree and Certificate Programs. Even Though the original 17 principles enumerated in 1995 have evolved to 27 in 2005, all institutions of higher …
Channeling Buzz Or Bucks? Ethical Implications For Marketing, Oscar T. Mcknight, Ronald Paugh, Vahn Knight
Channeling Buzz Or Bucks? Ethical Implications For Marketing, Oscar T. Mcknight, Ronald Paugh, Vahn Knight
Oscar T McKnight Ph.D.
Too often higher education officials equate successful enrollment management with determining the appropriate financial-aid package, assuming the student matriculates. However, there are competing theories as to why a student may be attracted to a particular college. Could it be the "buzz"? This study examines the relationship between buzz and bucks with respect to enrollment objectives. Research findings indicate that it is not an either-or proposition. Moreover, marketers are presented with an ethical responsibility to safeguard the public.