Digital Commons Network^™

Consumer Experience, David Norris, Ramsey Jones, Joshua Hurst-Coffey, Alexander Johnson

ENGL 1102 Showcase

This anthology talks about the current state of consumer experiences in the modern entertainment industry. Some of the trends are good while many are bad. Streaming services are now over abundant and cost way too much. Game publishers are pushing out games fast but lack content. One the other hand, smaller groups are publishing cheaper and much more successful. We wish to discuss the effects of these actions on the consumers' side of content consumption.

Strategic Communication In The Feminine Hygiene And Beauty: A Comprehensive Plan For Effective Engagement And Influence, Mikhailia A. Williams

Global Strategic Communications Student Work

The beauty and health industry is a multi-billion dollar market that includes companies that produce feminine hygiene products (Petruzzi, 22). These brands are looking for new ways to connect with their consumers and increase consumer loyalty. The Honey Pot Company, a plant-based and organic feminine hygiene brand, has an opportunity to increase its online brand sentiment by implementing a strategic communications plan for female consumers aged 15 to 50. The objective of this report is to provide a comprehensive analysis of the company's communication, marketing and brand strategies, as well as create a strategic communications plan to develop a positive …

Viral Hollywood: How Social Media & Other Emerging Technologies Have Molded The Modern Moviegoing Landscape, Benjamin P. Conniff

Mahurin Honors College Capstone Experience/Thesis Projects

There’s no denying that the rise of the internet has brought about change in the Hollywood landscape. Fans now use social media, like Facebook and Twitter, to share word-of-mouth about movies both good and bad. In a sense, anyone can use these new “spreadable media” to be a critic. I myself took it one step further and started my own film review blog. I was even published in the College Heights Herald student newspaper for over a year! In gauging my audience’s tastes in social media usage and in film, I have uncovered the fact that the hot-button marketing issues …

January 2007, Inland Empire Business Journal

Inland Empire Business Journal

Corporate Profile 6

Investments and Finance 9

Close-Up 11

Commentary 12

Managing 17

Computers/Technology 18

Executive Time Out 24

Real Estate Notes 25

The Lists:

Financial Brokerage Firms 26

HMOs and PPOs 30

Contractors' Hit List 32

Top Community Colleges and Universities 35

Executive Notes 34

Manager's Bookshelf 31

Restaurant Review 36

Calendar 38

New Business Lists:

County of San Bernardino 40

County of Riverside 41

February 1995, Inland Empire Business Journal

Inland Empire Business Journal

Domenigoni Valley Reservoir 3

Plans for Chino's Dairies 5

Ontario Convention Center 11

Anti-Trust Fundamentals 16

Census Bureau Report 21

Tax Reform 24

ISO 9000 Training 28

Real Estate Merger 34

Employees & Your Financial Health 37