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The Financial Well-Being Of Households Through Digital Financial Inclusion: Does Age, And Gender Play Any Role? Evidence From Pakistan, Zahid Bashir, Sabeeh Iqbal, Muhammad Aamir May 2023

The Financial Well-Being Of Households Through Digital Financial Inclusion: Does Age, And Gender Play Any Role? Evidence From Pakistan, Zahid Bashir, Sabeeh Iqbal, Muhammad Aamir

3rd IBA SBS International Conference 2024

Purpose: The objective of the study is to examine the impact of a system of digital payment as an indicator of financial inclusion on the financial well-being of vulnerable class of Pakistan having no bank account. Additionally, the study investigates the moderating role of age and gender with a special emphasis on the relationship between digital payment, and financial well-being.

Methodology/Design/Techniques: The study uses quantitative data obtained from users of the digital payment system (Jazz Cash, Easy paisa, U-cash, RAAST, mobile banking apps, etc.) through an online research survey across Pakistan. The study tested the hypothesis using the Smart PLS …


An Examination Of Factors Influencing Repurchase Intention Towards A Fashion Brand In Thailand, Howard W. Combs Feb 2020

An Examination Of Factors Influencing Repurchase Intention Towards A Fashion Brand In Thailand, Howard W. Combs

Atlantic Marketing Association Proceedings

No abstract provided.


Buyer-Seller Trust Relationships: What Makes Them Work?, Stephen Carlson Feb 2019

Buyer-Seller Trust Relationships: What Makes Them Work?, Stephen Carlson

Atlantic Marketing Association Proceedings

No abstract provided.