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Social and Behavioral Sciences Commons

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Knowledge

2011

University of Iowa

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Full-Text Articles in Social and Behavioral Sciences

Exploring The Relationship Between Knowledge And Anchoring Effects: Is The Type Of Knowledge Important?, Andrew Robert Smith Jul 2011

Exploring The Relationship Between Knowledge And Anchoring Effects: Is The Type Of Knowledge Important?, Andrew Robert Smith

Theses and Dissertations

Numeric estimates are influenced by a variety of factors including a person's knowledge and the presence of numeric anchors. In general, greater knowledge leads to more accurate estimates and the presence of anchors decreases accuracy. This dissertation is focused on the relationship between these two factors. At an intuitive level, it seems that increased knowledge should lead to a decrease in anchoring effects. Unfortunately, the research on knowledge and anchoring is quite mixed. This dissertation describes four studies--the first three were experimental and the last was correlational--that addressed two primary questions: 1) Does knowledge level moderate anchoring effects such ...