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Social and Behavioral Sciences Commons

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Articles 1 - 10 of 10

Full-Text Articles in Social and Behavioral Sciences

Why Is A New Index Needed?, Shama Ahmed Jul 2006

Why Is A New Index Needed?, Shama Ahmed

Business Review

Stock Market, Indices, Finance


Have We Missed The Rally?, Talib Haider Jul 2006

Have We Missed The Rally?, Talib Haider

Business Review

Capital Markets across the world have made many rich and many poor. Though the number of people losing money appears to be somewhat more, this notion simply becomes relative if one looks at it from stock investment perspective, where one loses one day and gains on another.


The Influence Of Children On Family Purchase Decisions: A Phenomenological Approach, Usman Majeed, Nadia S. Banoori Jul 2006

The Influence Of Children On Family Purchase Decisions: A Phenomenological Approach, Usman Majeed, Nadia S. Banoori

Business Review

This study was conducted to understand the influence of school-going children between seven to ten years of age on family’s buying decision-making in the area of North Nazimabad. A sample of three children was chosen to be interviewed and were asked a number of questions related to their influence on purchase. Later, their parents were interviewed to counter-check their perceptions about their children’s influence. The results showed that children did exert some influence on decisions, especially in cases where the product was for their own use. Another result was that the level of understanding of the children was high enough …


Perceptions And Attitudes Of University-Going Young Adult Males About Metrosexuality – An Exploratory Study, Farheen Faiyaz, Carissa P.S. D’Souza, Nasir Ahmed Syed Jul 2006

Perceptions And Attitudes Of University-Going Young Adult Males About Metrosexuality – An Exploratory Study, Farheen Faiyaz, Carissa P.S. D’Souza, Nasir Ahmed Syed

Business Review

The present research explores the awareness, acceptability, perceptions and attitudes of university going students towards Metrosexuality. The participants were university going young adult males residing in Karachi. Data was collected through in-depth interviews. The findings revealed that though awareness is high, acceptability is relatively low. Metrosexuals are perceived as being professionally successful. Main factors influencing perceptions and attitudes were Media, Peer, Work Associates and Culture. Work associates were important in developing attitudes where as cultural norms acted as major deterrent in changing attitudes towards metrosexuality. Opening up of attitudes towards metrosexuality has provided an opportunity for marketers.


Influence Of Foreign Media On Fashion In Young Adults In Pakistan, Arif Hasan, Shaza Bari Jul 2006

Influence Of Foreign Media On Fashion In Young Adults In Pakistan, Arif Hasan, Shaza Bari

Business Review

The extent of the influence of Indian media on fashion choices is studied by finding the underlying feelings and motives behind fashion product purchase decisions for young female adults. The results showed that the influence of Indian media on fashion choices is minimal and does not lead to an active search for a particular product. Rather, the exposure is used to make a decision when they are faced with a choice between a product seen on the media versus another product. Accessories are more easily adapted than clothes, which are too glamorized. The soap dramas are more popular among the …


Wavelet Based Sarima Models For Forecasting Natural Gas Demand, S.M. Aqil Burney, Afzal Saleemi, Syed Akhter Raza Jul 2006

Wavelet Based Sarima Models For Forecasting Natural Gas Demand, S.M. Aqil Burney, Afzal Saleemi, Syed Akhter Raza

Business Review

Time series analysis has attracted a lot of attention of researchers in recent times due to availability of sophisticated computing facilities. In this paper wavelet transformation and seasonal ARIMA methodology have been used to analyze and forecast time series. First we analyze time series data for gas demand of Sui southern Gas Company (SSGC) of Pakistan and forecast with Box-Jenkins SARIMA models then we look at waveletbased multiresolution analysis (MRA) and SARIMA models predictions using the compressed and de-noised signals. With the right choice of mother wavelets, this method is very successful in analyzing and forecasting time series. In the …


Language And The Structuring Of The Intellect: Towards The Realization Of The Total Man, D.U. Opata Jul 2006

Language And The Structuring Of The Intellect: Towards The Realization Of The Total Man, D.U. Opata

Business Review

The critical definition of the concept, “the total man”, is encumbered by lot of difficulties – epistemic and pragmatic. First, a man qua man because he is a total entity, a complete homo sapein. However, the phrase “the total man” is used here in a stipulative sense to distinguish the liberally educated person from the pure specialist. Second, even in this contextual sense, the concept of the liberal-minded person is still a problematic. Is liberal-mindedness predicated on a person’s breadth of knowledge, even if in the process the person becomes the proverbial “rolling stone that gathers no mass”? Or is …


Corporate Social Responsibility, Akbar Abdul Ali Jul 2006

Corporate Social Responsibility, Akbar Abdul Ali

Business Review

This paper addresses fundamental questions of corporate governance that, why corporations need to accept responsibility for the social problems that plague our nation? Discussion of corporate actions (i.e., mass layoffs, high CEO payoffs, discrimination in the work force) and how they are ultimately responsible for many of our social disorder (i.e., crime, suicide, alcoholism, domestic violence etc.). Article examines the corporate ethics and international business and how corporate law inhibits corporate social responsibility. I also discuss the philanthropic role of corporations to examine different perceptions of corporate ethics and its social responsibility which is generally lacking in Pakistan.


Socioeconomic Status As A Predictor Of Marital Adjustment In Working Women, Zeenat Ismail, Kausar Ansari Jul 2006

Socioeconomic Status As A Predictor Of Marital Adjustment In Working Women, Zeenat Ismail, Kausar Ansari

Business Review

The purpose of the present research was to determine the extent to which Socioeconomic Status in Pakistani scenario can predict Marital Adjustment with special reference to working women. After detailed literature review it was hypothesized that Marital Adjustment would be more among working women of high Socioeconomic Status as compared to working women of low and middle Socioeconomic Status. Sample of the present research consisted of 150 married working women divided into three groups of subjects each consisting of fifty women. These groups comprised of low, middle and high socioeconomic classes. Dyadic Adjustment Scale was administered in order to measure …


Random Walk Tests For Kse-100 Index: Evidence And Implications, Abdul Rashid Jul 2006

Random Walk Tests For Kse-100 Index: Evidence And Implications, Abdul Rashid

Business Review

The variance-ratio tests are used to test the random walk hypothesis for Pakistan’s stock exchange. The evidence indicates that the stock prices generally do not follow random walk over the entire examined period. This piece of evidence is robust during the second sub-period. During the first sub-period, however, the stock prices do not behave non-randomly. The absence of a random walk is implying that profitable trading rules can be devised. The findings also show that the Karachi Stock Exchange falls back to normal after being dramatically affected by a shock.