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Evaluation Of An Educational Campaign To Improve The Conscious Consumption Of Recreationally Caught Fish, Corey A. Krabbenhoft, Susan Manente, Donna R. Kashian

Environmental Science and Geology Faculty Research Publications

Consumption guidelines are a common way of improving conscious consumption behaviors in areas where game fish are known to contain contaminants. However, guideline information can be difficult to distribute, and effectiveness difficult to measure. To increase the distribution and effectiveness of guideline information for the Detroit River, an educational campaign was launched in 2010, which included distribution of pamphlets with consumption information, posting of permanent signs at popular fishing locations, and hiring River Walkers to personally communicate with anglers. In 2013 and 2015, we conducted in-person surveys of active shoreline anglers to determine the effectiveness of education and outreach efforts. …