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Full-Text Articles in Medicine and Health Sciences
A Study On The Effect Of Higher Education Branding On Student's College Decision, David E. Garcia
A Study On The Effect Of Higher Education Branding On Student's College Decision, David E. Garcia
Theses and Dissertations
All around us we are inundated by brand marketing. Logos and labels with trademarks surround our lives. With marketing being part of our society, higher education institutions have created a brand marketing scheme all their own. This new form of branding has caused many students to make their decision based on the logo, mascot or social lifestyle. The purpose of this study was to test whether attitudinal brand loyalty has a statistically significant effect on college decision through academic and athletic factors. Based on multiple regression analysis, results show that attitudinal brand loyalty does have a significant effect on college …
Hispanic Bilingual Learners' Perceptions And Educational Experiences Of Spanish-Speaking In South Texas, Isela B. Stephens
Hispanic Bilingual Learners' Perceptions And Educational Experiences Of Spanish-Speaking In South Texas, Isela B. Stephens
Theses and Dissertations
The present study focuses on a subset of data obtained from a larger interdisciplinary project, Proyecto Posible, which investigates how sociocultural and instructional factors predict positive outcomes among Spanish- and English-speaking Hispanic bilingual learners. As one part of Proyecto Posible, interviewers asked learners to speak in their language of preference about their experiences in school and feelings developed during interactions with others, as bilinguals. This study examines the qualitative component on bilingual learners’ perceptions of their own language proficiency in English and Spanish, perceptions of language use across a broad range of contexts including school, home, and community, …
Elementary Educators' Perspective Of Physical Education And The Physical Education Teacher, Jennifer M. Garcia
Elementary Educators' Perspective Of Physical Education And The Physical Education Teacher, Jennifer M. Garcia
Theses and Dissertations
Physical education continues to have the reputation it has had for years of being a subject of marginalization and of least importance in the school curriculum. The purpose of this study is to gain a better understanding of the perceptions of educators of physical education and the physical education teacher in the Rio Grande Valley. The researcher attempts to find, understand, and describe the perceptions of the educator’s view of this subject matter. Statistical significance was set at the .05 level for both tests of analyses. The researcher offers the null hypothesis of no difference between educator’s perception of PE …