Medicine and Health Sciences Commons^™

Leaving A Legacy: Empowering Students To Give Back, Eric Schutter

Honors Theses

Most college universities struggle to convince alumni to give back to their former institutions. Currently, only 19.9% of college alumni give back to their former colleges (Alumni Factor, 2018). Despite the amount of time and energy that schools invest in their students, many of the students are not making any sort of commitment in return. However, there is a solution. If college programs found ways to create avenues for students, both current and former, to give back outside of just university general funds, they could see an increase in student giving from both parties. While there is a notion that …

Winning Off The Field: How Social Media Analytics Measure The Sports Industry, Ryan Mcgarvey

Honors Theses

Since Facebook became available to the public, social media (SM) has become the most popular online activity. Currently, 91% of adults are active SM users. Of this 91% of adults on SM, more than 20% of their time online is spent on networking sites like Facebook and Twitter (Weiguo and Gordon, 2014). These powerful tools connect people around the world and show no signs of slowing down.

SM has become a popular online activity for individuals, especially for those involved in business. SM is seen as a tool to aid businesses in spreading their own message, at little to no …