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Full-Text Articles in Medicine and Health Sciences
Understanding The Consumption Of Antimicrobial Resistance–Related Content On Social Media: Twitter Analysis, Hyunuk Kim, Chris R. Proctor, Dylan Walker, Ronan R. Mccarthy
Understanding The Consumption Of Antimicrobial Resistance–Related Content On Social Media: Twitter Analysis, Hyunuk Kim, Chris R. Proctor, Dylan Walker, Ronan R. Mccarthy
Business Faculty Articles and Research
Background: Antimicrobial resistance (AMR) is one of the most pressing concerns in our society. Today, social media can function as an important channel to disseminate information about AMR. The way in which this information is engaged with depends on a number of factors, including the target audience and the content of the social media post.
Objective: The aim of this study is to better understand how AMR-related content is consumed on the social media platform Twitter and to understand some of the drivers of engagement. This is essential to designing effective public health strategies, raising awareness about antimicrobial …
Leveraging Volunteer Fact Checking To Identify Misinformation About Covid-19 In Social Media, Hyunuk Kim, Dylan Walker
Leveraging Volunteer Fact Checking To Identify Misinformation About Covid-19 In Social Media, Hyunuk Kim, Dylan Walker
Business Faculty Articles and Research
Identifying emerging health misinformation is a challenge because its manner and type are often unknown. However, many social media users correct misinformation when they encounter it. From this intuition, we implemented a strategy that detects emerging health misinformation by tracking replies that seem to provide accurate information. This strategy is more efficient than keyword-based search in identifying COVID-19 misinformation about antibiotics and a cure. It also reveals the extent to which misinformation has spread on social networks.