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How Museum Utilize Social Media On Communication, Jiake Han Dec 2020

How Museum Utilize Social Media On Communication, Jiake Han

School of Professional Studies

With the development of Internet, social media became more and more popular among people. Many industries realize the importance of social media in business. Traditionally, museum concentrates more on personal visual experience, which is hard to be replaced by online media. However, museums now also put more concentrate on social media platform because it expands the way of engagement. Especially, for Coronavirus, many organizations including museums have to close. Therefore, museums have to depend more on social media platforms to communicate with audiences. This research aims at finding how different kind of social media help museum communicate and engage with …


The Development And Testing Of The Genetic Counseling Communication Checklist (Gcc): A Novel Process Measure, Katherine N. Hehmeyer Mar 2020

The Development And Testing Of The Genetic Counseling Communication Checklist (Gcc): A Novel Process Measure, Katherine N. Hehmeyer

USF Tampa Graduate Theses and Dissertations

Given that genetic counseling (GC) is a discipline that relies on communication to help people understand and adapt to the genetic contribution of disease, a practical method of comprehensively documenting GC communication strategies is needed to better understand the communication strategies utilized by genetic counselors and the variability that exists within the process. To this end, we created a novel process measure called the Genetic Counseling Communication Checklist (GCC), utilizing previously validated measures, communication/counseling theories, and research findings. Two researchers independently coded six video-taped mock GC sessions using the GCC. Following each session, the GCC was further modified to improve …