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Medicine and Health Sciences Commons

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Pediatrics

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University of New Mexico

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2013

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Full-Text Articles in Medicine and Health Sciences

Snap-Ed New Mexico Social Marketing Project Phase Ii Report, Sally M. Davis, Glenda Canaca, Jose Canaca, Mary Hanrahan, Julia Meredith Hess, Danielle P. Parker Jan 2013

Snap-Ed New Mexico Social Marketing Project Phase Ii Report, Sally M. Davis, Glenda Canaca, Jose Canaca, Mary Hanrahan, Julia Meredith Hess, Danielle P. Parker

Reports & Documents

The SNAP-Ed New Mexico Social Marketing Project is a multiphase study that explores how the core nutrition messages developed by FNS and its collaborators are received by people of Hispanic-origin, particularly those of Mexican or Mexican-American descent. The objective of the SNAP-Ed New Mexico Social Marketing Project is to create culturally appropriate nutrition education messages in Spanish and implement a multi-level social marketing intervention to increase fruit, vegetable, whole grain, and low-fat and fat-free dairy consumption.