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Full-Text Articles in Medicine and Health Sciences
The Connection Between Gasoline Prices And Physical Activity: Potential Ways To Combat The Rise In Obesity, John Perrotti
The Connection Between Gasoline Prices And Physical Activity: Potential Ways To Combat The Rise In Obesity, John Perrotti
Honors Theses
It is widely understood that one of the most significant public health challenges in the United States is obesity which could rightly be considered an epidemic. Accompanied by billions of dollars in both explicit and implicit costs obesity places great strain on the health care system and economy as a whole. Years of scientific research has linked obesity to three main determinants: genetics over-eating and lack of physical activity. Recent research has introduced the study of the connection between the macro-economy and rates of physical activity thus linking economic variables to obesity. This paper investigates the connection between gasoline prices …
Product Bundling In Fast Food Advertisements And The Relationship With Consumers' Willingness To Pay, Madison Shapiro
Product Bundling In Fast Food Advertisements And The Relationship With Consumers' Willingness To Pay, Madison Shapiro
Honors Theses
Obesity rates have been rapidly increasing in recent years. This is a problem especially for low-income families and for households without access to quality food. Consequently fast food restaurants are a solution for those who cannot afford healthy food. The large number and variety of fast food restaurants coupled with their aggressive advertisements cheap prices and large portions may have an effect on consumption and obesity rates. This study explored the relationship between types of advertisements utilized by fast food restaurants and consumers' willingness to pay (WTP) to see if bundled advertisements have a significant impact on WTP. Bundles also …
Do Marketing Strategies Impact Condom Sales In Uganda?, Meyhar Mohammed
Do Marketing Strategies Impact Condom Sales In Uganda?, Meyhar Mohammed
Master's Theses
What attracts people to buy condoms? HIV/AIDS remain one of the biggest health dangers of the world, especially in Sub-Saharan Africa. A lot of efforts have been pursued in the past two decades to drastically reduce prevalence of HIV and increase awareness about preventive mechanisms. In order to prevent relapse of success achieved so far, it is important to recognize transformation of consumer behavior due to growth in social networks, education and awareness over time. There are a lot of behavioral triggers captured by social marketing interventions in the field of public health. In an attempt to investigate the role …
To Nudge Or Not To Nudge: Promoting Environmentally Beneficial Behaviors, Emma Jean Cooper
To Nudge Or Not To Nudge: Promoting Environmentally Beneficial Behaviors, Emma Jean Cooper
Bard Center for Environmental Policy
In order to mitigate the effects of climate change, humans need to change how they act toward the environment. Unfortunately, as much as we may want to act in ways that would be best for us and for the environment, we often struggle to do just that due to cognitive biases. Nudge theory attempts to remedy this problem by helping us make the decision that would be in our best interests. To explore this issue, I conduct an extended review of the literature to examine how well nudge theory can be applied to the realm of environmental policy. Specifically, I …
Emotions, Intuitions And Risk Perception In Critical Care, Oleksandr Dubov
Emotions, Intuitions And Risk Perception In Critical Care, Oleksandr Dubov
Electronic Theses and Dissertations
The theory of decision-making as it applies to bioethics and healthcare assumes a rational decision maker: someone who knows all his alternatives, has clear preferences, can rank and weigh risks and benefits of an intervention, and always acts in his own best interests. However, the growing body of research from the field of decision science shows that, in reality, such a purely rational decision maker does not exist. Instead, patients are rational within personal or environmental constraints such as uncertainty or ambiguity in which non-rational approaches such as emotion and intuition are instrumental. This issue is particularly important in critical …