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The Market’S Law Of Privacy: Case Studies In Privacy/Security Adoption, Chetan Gupta
The Market’S Law Of Privacy: Case Studies In Privacy/Security Adoption, Chetan Gupta
Washington and Lee Law Review Online
This paper examines the hypothesis that it may be possible for individual actors in a marketplace to drive the adoption of particular privacy and security standards. It aims to explore the diffusion of privacy and security technologies in the marketplace. Using HTTPS, Two-Factor Authentication, and End-to-End Encryption as case studies, it tries to ascertain which factors are responsible for successful diffusion which improves the privacy of a large number of users. Lastly, it explores whether the FTC may view a widely diffused standard as a necessary security feature for all actors in a particular industry.
Based on the case studies …