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The Development And Testing Of Potential Music Piracy Warnings, Joanne Ullman
The Development And Testing Of Potential Music Piracy Warnings, Joanne Ullman
UNLV Theses, Dissertations, Professional Papers, and Capstones
A combination of technological, legal, and economic factors necessitates efforts to protect music from being illegally reproduced in a globally digital environment. Entities such as record companies, recording industry organizations, and special governmental agencies are committed to eradicating the unauthorized dissemination of copyrighted material. Furthermore, the FBI provides an official anti-piracy icon with accompanying text to be placed on websites and packaging. In support of these initiatives, the principal goal of this study was to empirically identify icon design elements that will most successfully communicate to consumers the illegality of unauthorized music reproductions.
Recommendations from extant literature indicate that viewers …