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University of North Carolina School of Law

2013

Labor and Employment Law

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The Gamification Of Work, Miriam A. Cherry Jun 2013

The Gamification Of Work, Miriam A. Cherry

AI-DR Collection

In the language of cyberspace, introducing elements of fun or game-playing into everyday tasks or through simulations is known as the process of “gamification.” The idea that people could be working while they play a video game – in some instances without even knowing that they are working – is becoming part of our reality. Gamification is an important element of what in previous writing I have termed “virtual work,” that is, work that is taking place wholly online, in crowdsourcing arrangements, or in virtual worlds. The gamification of work is an important trend with important implications for employment law. …