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University of Tennessee College of Law

2023

First Amendment

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Addressing Personal Data Collection As Unfair Methods Of Competition, Maurice E. Stucke Jan 2023

Addressing Personal Data Collection As Unfair Methods Of Competition, Maurice E. Stucke

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Enforcers, policymakers, scholars, and the public are concerned about Google, Apple, Facebook, Amazon, and recently Microsoft and their influence. That influence comes in part from personal data. These companies are “data-opolies,” in that they are powerful firms that control our data. The data comes from their vital ecosystems of interlocking online platforms and services, which attract users; sellers; advertisers; website publishers; and software, app, and accessory developers.

The public sentiment is that a few companies, in possessing so much data, possess too much power. Something is amiss. Cutting across political lines, many Americans think Big Tech’s economic power is a …