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A Presidency Upstaged: The Public Leadership Of George Bush, Joseph V. Hughes Jr. And Holly O. Hughes, Lori Cox Han

Political Science Faculty Books and Book Chapters

A president who distances himself from stagecraft will find himself upstaged. George H. W. Bush sought to “stay the course” in terms of policy while distancing himself from the public relations strategies employed during the administration of Ronald Reagan, his predecessor. But Bush discovered during his one-term presidency that a strategy of policy continuity coupled with mediocre communication skills “does not make for a strong public image as an effective and active leader in the White House", as author and scholar Lori Cox Han demonstrates in A Presidency Upstaged.

Incorporating extensive archival research from the George Bush Presidential Library at …