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Analysis Of The Impact Of Halal Certificate On The Performance Of Micro And Small Enterprises (Smes) With The Propensity Score Matching (Psm) Method, Gina Rhamdina Akbar, Ibrahim Kholilul Rohman
Analysis Of The Impact Of Halal Certificate On The Performance Of Micro And Small Enterprises (Smes) With The Propensity Score Matching (Psm) Method, Gina Rhamdina Akbar, Ibrahim Kholilul Rohman
Journal of Strategic and Global Studies
The government passed Undang Undang No. 33, 2014 concerning Halal Product Guarantee (UUJPH) as a mandatory halal regulation in the hope of realizing protection for Muslim consumers and to provide added value for SMEs. However, until 2019, only 1% of SMEs have been certified halal (MUI, 2021). Therefore, it is important to know the impact of halal certificates on the performance of SMEs. Researchers compared the performance of SMEs that are halal certified with SMEs that have not been halal certified using quantitative research designs with the Propensity Score Matching (PSM) method. The PSM method can balance or equalize groups …