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Full-Text Articles in Education
How To Attract The Library Visitors? The Role Of Csr At The Library, Library Image, Customer Value, And Loyalty To The Library: Evidence From Indonesia, Sri Hartini, Masmira Kurniawati, Jovi Sulistiawan, Muhammad Ihwanudin
How To Attract The Library Visitors? The Role Of Csr At The Library, Library Image, Customer Value, And Loyalty To The Library: Evidence From Indonesia, Sri Hartini, Masmira Kurniawati, Jovi Sulistiawan, Muhammad Ihwanudin
Library Philosophy and Practice (e-journal)
This study focuses on the impact of CSR on the library’s performance in collaboration with CSR programs. Using the purposive sampling method, the sample was 350 library service users in Indonesia. Data was collected through a Google Form questionnaire distributed on social media. SEM-PLS was used to analyze five hypotheses, which were accepted. This study indicates that CSR in the library is significantly positively related to library image, customer value, and loyalty. In addition, library image and customer value are positively related to library visitor loyalty. Currently, the social responsibility literature is only limited to the customer perspective, and not …
Antecedents And Consequences Of Customer Experience In Beverage Establishments, Milos Bujisic
Antecedents And Consequences Of Customer Experience In Beverage Establishments, Milos Bujisic
Electronic Theses and Dissertations
It is estimated that there are approximately 42,000 beverage establishments in the U.S. whose annual revenue surpasses $20 billion (First Research, 2014). To facilitate discussion of beverage establishments, it is essential to recognize beverage establishments as businesses whose majority of sales come from alcoholic drinks (Moss, 2010a). In this research, beverage establishments are divided into beverage-only bars, bar/entertainment combinations, and food and beverage combinations. Even though they are a well-established industry, beverage establishments have received little academic attention (Moss, 2010b). For example, previous studies have given little attention to the development of the model that examines the relationships between quality …