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Education Commons

Open Access. Powered by Scholars. Published by Universities.®

2020

Student Engagement

Utah State University

Journal

Business

Articles 1 - 1 of 1

Full-Text Articles in Education

Successful Strategies For Content Creation And Design Of Online Classes, Antje R. H. Graul Apr 2020

Successful Strategies For Content Creation And Design Of Online Classes, Antje R. H. Graul

Journal on Empowering Teaching Excellence

Given the increasing demand for an education that is compatible with a students’ professional or private life, there is a growing need for higher-educational bodies to launch high-quality online classes that allow students to pursue their education while fitting it around their individual commitments. Thus, more than ever, guidance is needed on how to design an online class successfully. Drawing on the design of an asynchronous Digital Marketing online class, this article discusses strategic decisions regarding content creation, personalization, assignments, and assessment ideas that may hold the potential to increase students’ engagement in an online class. The insights provided may …