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Cc02-428 Achieving Success With A Business Plan: Case Study Of A Diversified Farm Business Plan, Jody Wichmann, Thomas Dorn, H. Douglas Jose Jan 2002

Cc02-428 Achieving Success With A Business Plan: Case Study Of A Diversified Farm Business Plan, Jody Wichmann, Thomas Dorn, H. Douglas Jose

University of Nebraska-Lincoln Extension: Historical Materials

This publication is a case study of a diversified farm business plan. It covers the business organization; history and overview of operation; operation layout; mission statement and goals; strategic outlook; present business, legal and contractual situation; production, financial marketing, and personnel situations; job description, salary, benefits and labor training; and personnel summary.


Cc02-424 Achieving Success With A Business Plan: Case Study To Prepare A Grain Farm Business Plan, Jody Wichmann, John Hanson, Thomas Dorn, H. Douglas Jose Jan 2002

Cc02-424 Achieving Success With A Business Plan: Case Study To Prepare A Grain Farm Business Plan, Jody Wichmann, John Hanson, Thomas Dorn, H. Douglas Jose

University of Nebraska-Lincoln Extension: Historical Materials

This publication is a case study on how to prepare a grain farm business plan. It covers the history and overview of the farming operation; the layout, mission statement and goals; strategic outlook; production situation and summary; financial situation and summary; marketing situation and plan; current personnel situation; job description, salary and benefits; labor and training goals; and personnel summary.


Cc02-425 Achieving Success With A Business Plan, Ram Valluru, Allen Prosch, H. Douglas Jose Jan 2002

Cc02-425 Achieving Success With A Business Plan, Ram Valluru, Allen Prosch, H. Douglas Jose

University of Nebraska-Lincoln Extension: Historical Materials

The publication, Achieving Success With a Business Plan includes instructions and wookbook to prepare a farm business plan. The areas covered in this publication include: business organization; history and overview of operation; mission statement; goals; priorities, purpose and strategic outlook; situation statements; legal and contractual situation; production situation; financial situation; marketing situation; personnel situation; and Risk Management Plan.


G1416 Direct Sale Of Poultry, Paul Swanson Jan 2000

G1416 Direct Sale Of Poultry, Paul Swanson

University of Nebraska-Lincoln Extension: Historical Materials

This NebGuide provides poultry producers with information on how to market poultry directly to customers. It includes information on pricing, regulations, processing and relationship marketing.

The decision to market meat poultry requires a basic change in the way growers think about production. The question is no longer how many birds I can raise but how many I can sell at a reasonable profit.

Pricing

Several factors must be considered in pricing. First, determine the average amount of profit you need from each bird. Second, know your average cost to produce each bird. Finally, discover prices charged by others who are …


Ec98-151 Amaranth: Production Manual For The Central United States, Jane Sooby, David D. Baltensperger, Robert Myers, David Brenner, Richard Wilson, Charles Block Jan 1998

Ec98-151 Amaranth: Production Manual For The Central United States, Jane Sooby, David D. Baltensperger, Robert Myers, David Brenner, Richard Wilson, Charles Block

University of Nebraska-Lincoln Extension: Historical Materials

Amaranth is a small-seeded grain crop with a dramatic history. Once a staple in the diet of the Aztec Indians, today it is grown throughout the world. In the United States much of the production is small-scale and organic, grown mainly for the natural and health food markets. There also has been steady use of the crop for breakfast cereals, snack foods, and mass-produced multigrain bread products. Amaranth is a broadleaf plant well-adapted to a range of arid and humid environments. As a crop it fits into many dryland rotations, performing well following wheat, proso millet, or other grain crops. …


Nf96-284 Setting Up Your Own Business: Have You Thought About...?, Carol Thayer Jan 1996

Nf96-284 Setting Up Your Own Business: Have You Thought About...?, Carol Thayer

University of Nebraska-Lincoln Extension: Historical Materials

This NebFact has information on advantages and disadvantages to setting up your own business.


Nf96-285 Setting Up Your Own Business: Selecting The Best Location For Your Business, Carol Thayer Jan 1996

Nf96-285 Setting Up Your Own Business: Selecting The Best Location For Your Business, Carol Thayer

University of Nebraska-Lincoln Extension: Historical Materials

This NebFact has information on finding the best location for your business.


Nf96-283 Setting Up Your Own Business: Developing Your Marketing Plan And Sales Goals, Carol Thayer Jan 1996

Nf96-283 Setting Up Your Own Business: Developing Your Marketing Plan And Sales Goals, Carol Thayer

University of Nebraska-Lincoln Extension: Historical Materials

This NebFact has information on preparing market plans and setting sales goals for your business.


Ec93-129 Buying And Selling Alfalfa Hay, Don Ball, Garry Lacefield, Harlan White, Troy Johnson Jan 1993

Ec93-129 Buying And Selling Alfalfa Hay, Don Ball, Garry Lacefield, Harlan White, Troy Johnson

University of Nebraska-Lincoln Extension: Historical Materials

Alfalfa hay is an important agricultural product. Although often fed on the farms where it is produced, much alfalfa hay is also sold as a cash crop. It often constitutes a major source of income for those who sell it, or a major expense for those who buy it. Such transactions involve billions of dollars nationwide each year. This extension circular discusses the seller's and buyer's perspective on buying and selling alfalfa hay.


G93-1126 Crambe Production, Lenis Alton Nelson, Alan Grombacher, David D. Baltensperger Jan 1993

G93-1126 Crambe Production, Lenis Alton Nelson, Alan Grombacher, David D. Baltensperger

University of Nebraska-Lincoln Extension: Historical Materials

This is a complete guide to the specifics of crambe production, from seedbed preparation to harvesting, storage and marketing. Crambe (Crambe abyssinica) is an oil crop from the mustard family. The seed contains 30 to 35 percent oil with 40 to 60 percent erucic acid in the oil. The erucic acid oil content of crambe is 8-9 percent more than that of rapeseed.


Ec92-124 Nebraska Handbook Of Range Management, James L. Stubbendieck, Patrick E. Reece Jan 1992

Ec92-124 Nebraska Handbook Of Range Management, James L. Stubbendieck, Patrick E. Reece

University of Nebraska-Lincoln Extension: Historical Materials

Every Nebraskans should be interested in rangeland. The plants, soil, and water are the foundation of Nebraska's economy and quality of life. Rangeland is one of Nebraska's most important and valuable natural resources because it:

• produces forage for livestock and wild game;

• provides a varied habitat for many wildlife species;

• protects the soil from wind and water erosion;

• preserves a "germplasm bank" for many plant species that may become important for yet unknown uses;

• purifies and enhances the environment by cleasing the air, filtering the runoff to streams, increasing the intake of precipitation, and aiding …


Nf92-108 Sources Of Information — Organic Or Sustainable Vegetable Production, Laurie Hodges Jan 1992

Nf92-108 Sources Of Information — Organic Or Sustainable Vegetable Production, Laurie Hodges

University of Nebraska-Lincoln Extension: Historical Materials

This NebFact is a list of companies, organizations and government offices that supply information for the gardener and small farmer who are looking at instituting organic or sustainable vegetable production.


Nf92-107 Resource List For Marketing Alternative Crops, Laurie Hodges Jan 1992

Nf92-107 Resource List For Marketing Alternative Crops, Laurie Hodges

University of Nebraska-Lincoln Extension: Historical Materials

This NebFact is a resource list of companies, organizations, and government offices who offer and supply information for helping the small farmer/gardener market their alternative crops.


Rp92-445 Marketing Crafts And Other Products To Tourists, Sherri Gahring, Shirley Niemeyer, Rae Reilly, Janeann Stout Jan 1992

Rp92-445 Marketing Crafts And Other Products To Tourists, Sherri Gahring, Shirley Niemeyer, Rae Reilly, Janeann Stout

University of Nebraska-Lincoln Extension: Historical Materials

The travel and tourism industry is the third largest employer in the United States, supporting over 5.85 million travel-related jobs. Foreign and domestic visitors traveling in the United States generate over $327 billion in tourism revenues in a year, making travel and tourism the third largest retail sales industry.

If you target the tourist market, what types of products appeal to people who take part in different tourist activities? Are handcrafted items of interest to tourists? How can you improve existing marketing strategies?

To find answers to these questions, a research team from Iowa, Minnesota, and Nebraska gathered information from …


G92-1076 Canola Production, Lenis Alton Nelson, Alan Grombacher Jan 1992

G92-1076 Canola Production, Lenis Alton Nelson, Alan Grombacher

University of Nebraska-Lincoln Extension: Historical Materials

Canola, which produces a vegetable oil low in saturated fat, has potential for becoming an alternative crop for Nebraska agriculture. Canola produces an oil that has the lowest saturated fat content of any vegetable oil. Today, there is an increasing demand for this oil by diet-conscious consumers. In 1985, the U.S. Food and Drug Administration (FDA) recognized rapeseed and canola as two different species, based on their content and uses. Rapeseed oil is used in industry, while canola oil is used for human consumption. High erucic acid rapeseed (HEAR) oil contains 22-60 percent erucic acid, while low erucic acid rapeseed …


G91-1056 Support And Resistance Areas, And Will The Market Give Us A Second Chance?, Lynn H. Lutgen Jan 1991

G91-1056 Support And Resistance Areas, And Will The Market Give Us A Second Chance?, Lynn H. Lutgen

University of Nebraska-Lincoln Extension: Historical Materials

This is the sixth of nine NebGuides designed to aid producers in starting to use technical analysis in their marketing plan.

Among the most frustrating aspects of marketing are missed opportunities for good prices. These occur because producers becoming overly optimistic. This optimism stems from the belief that a bull market will keep going up.

Ultimately, the market does change direction -- it does so many times before the producer has priced his crop. This NebGuide examines where to draw additional support and resistance lines beyond the support and resistance trend lines explained in the second NebGuide in this series. …


G91-1058 Using The Rsi And Other Oscillators To Analyze The Markete, Robin R. Riley, Lynn H. Lutgen Jan 1991

G91-1058 Using The Rsi And Other Oscillators To Analyze The Markete, Robin R. Riley, Lynn H. Lutgen

University of Nebraska-Lincoln Extension: Historical Materials

This eighth of nine NebGuides on effective use of technical indicators in market analysis explains Relative Strength Index (RSI) and Stochastic oscillators.

Stochastic oscillators are called oscillators because they form a band across the bottom of a chart with a line that moves, or oscillates, above and below a midpoint.


G91-1054 How To Study Gaps In The Technical Side Of Marketing, Lynn H. Lutgen Jan 1991

G91-1054 How To Study Gaps In The Technical Side Of Marketing, Lynn H. Lutgen

University of Nebraska-Lincoln Extension: Historical Materials

This is the fourth of nine NebGuides laying the foundation for producers who want to study the technical side of market analysis.

Anyone studying technicals or markets is continually looking for trends, ways to measure market movement, and support and resistance areas. Many market analysts say the market "wants to fill a gap." Producers need to understand what this statement means, starting with a definition of the term "gap."

A gap in the market is formed when the trading range (high, low) operates outside the previous day's trading range. This occurs in highly volatile markets, not in slow moving sideways …


Nf91-35 Amaranth Grain Production In Nebraska, David D. Baltensperger, Drew J. Lyon, Lenis Alton Nelson, Alan J. Corr Jan 1991

Nf91-35 Amaranth Grain Production In Nebraska, David D. Baltensperger, Drew J. Lyon, Lenis Alton Nelson, Alan J. Corr

University of Nebraska-Lincoln Extension: Historical Materials

This NebFact discusses amaranth grain production in Nebraska.


G88-878 Management For Disease Prevention In Feedlots, Gene White, Duane Rice, Don Hudson, Dale Grotelueschen Jan 1988

G88-878 Management For Disease Prevention In Feedlots, Gene White, Duane Rice, Don Hudson, Dale Grotelueschen

University of Nebraska-Lincoln Extension: Historical Materials

When cattle are put in feedlots, they change diets and environments. This NebGuide discusses ways to minimize possible losses caused by those changes. Cattle are a vital link in the human food chain in the United States. The utilized agricultural area in this country is about 1.06 million acres, of which 64 percent is range (government and private). Grazing is the only practical method of harvesting these valuable resources. Ruminants convert forage produced by the soil nutrients, water and solar energy to a high quality protein source for humans. The feedlot phase of cattle feeding follows the utilization of roughages …


G86-773 How To Evaluate Grain Pricing Opportunities, Lynn H. Lutgen Jan 1986

G86-773 How To Evaluate Grain Pricing Opportunities, Lynn H. Lutgen

University of Nebraska-Lincoln Extension: Historical Materials

This is the last in a series of six NebGuides on agricultural options and discusses "homework" needed to evaluate pricing opportunities.

The market is an ever changing dynamic force. While we recognize this, we also realize that to do a good job of marketing, we must be able to evaluate our pricing opportunities. We must be able to evaluate what the market is offering quickly and efficiently. Evaluating pricing opportunities comes from time spent doing homework throughout the year. If we have done this homework, we can listen to the grain market reports (Chicago futures) on the radio and quickly …


G86-771 Evaluating Options Vs. Futures Contracts, Lynn H. Lutgen Jan 1986

G86-771 Evaluating Options Vs. Futures Contracts, Lynn H. Lutgen

University of Nebraska-Lincoln Extension: Historical Materials

This is number four in a series of six NebGuides on agricultural options. It explains how to evaluate options vs futures contracts.

Options and futures contracts are similar. Both represent actions that occur in the future. Futures markets are contracts to either accept or deliver the actual physical commodity, while an option contract is a contract on the underlying futures contract. Options contracts give the farmer the right, but not the obligation, to buy or sell an underlying commodity. This underlying commodity is a futures contract. Due to these similarities and the fact that options are based on a futures …


G85-769 Options Contract Specifications On Grain Futures Contracts, Lynn H. Lutgen, Lynne A. Todd Jan 1985

G85-769 Options Contract Specifications On Grain Futures Contracts, Lynn H. Lutgen, Lynne A. Todd

University of Nebraska-Lincoln Extension: Historical Materials

This publication, the second of six NebGuides on agricultural grain options, explains specifications and uses of futures contracts for corn and soybean trading.

Before using options on agricultural futures contracts, it is essential to understand what constitutes an options contract.

This publication outlines contract specifications of corn and soybean options on corresponding futures contracts presently traded at the Chicago Board of Trade (CBT).

All contract specifications are discussed including: price quotations, maximum and minimum price fluctuation figures, and last trading day for an option. How strike prices and premium values are determined in relation to futures contract prices also will …


G85-768 Basic Terminology For Understanding Grain Options, Lynn H. Lutgen Jan 1985

G85-768 Basic Terminology For Understanding Grain Options, Lynn H. Lutgen

University of Nebraska-Lincoln Extension: Historical Materials

This publication, the first of six NebGuides on agricultural grain options, defines many of the terms commonly used in futures trading.

In order to properly understand examples and literature on options trading, it is imperative the reader understand the terminology used in trading grain options. The following list also includes terms commonly used in futures trading. These terms are included because the option is traded on an underlying futures contract position. It is an option on the futures market, not on the physical commodity itself. Therefore, a producer also needs a basic understanding of the futures market.


G85-766 Retaining Ownership Of Calves Or Yearlings, Paul Q. Guyer Jan 1985

G85-766 Retaining Ownership Of Calves Or Yearlings, Paul Q. Guyer

University of Nebraska-Lincoln Extension: Historical Materials

This NebGuide discusses the advantages and disadvantages of retaining ownership of calves or yearlings until slaughter rather than selling them to a feeder.

Retaining ownership of weanlings or yearlings through to slaughter is a management and/or marketing option that can add to the profits of the calf producer or cattle grower. It is a way of expanding and diversifying the cattle enterprise. has the potential for greater profits for the rancher or grower than for the feeder who might buy them.

The cattle feeding industry exists because it has been a profitable business over the years. These profits have been …


G83-675 Yield Grades And Quality Grades For Lamb Carcasses, Dennis E. Burson, Ted Doane Jan 1983

G83-675 Yield Grades And Quality Grades For Lamb Carcasses, Dennis E. Burson, Ted Doane

University of Nebraska-Lincoln Extension: Historical Materials

This NebGuide discusses yield and quality grades for lamb carcasses and their importance to producers.

Lamb carcass grades when applied by a USDA meat grader must consist of a yield grade and a quality grade. Yield grades estimate the percentage of closely trimmed, boneless retail cuts from the leg, loin, rib and shoulder. Quality grades indicate the palatability or eating characteristics of lamb.

Evaluating lamb carcasses for USDA Yield and Quality Grades recognizes carcasses with traits that influence live animal and carcass value, and identifies breeding animals that produce lambs of superior carcass merit.


G82-590 Feeder Cattle Grades, Keith E. Gilster, H. Dwight Loveday Jan 1982

G82-590 Feeder Cattle Grades, Keith E. Gilster, H. Dwight Loveday

University of Nebraska-Lincoln Extension: Historical Materials

This NebGuide describes the ten USDA feeder cattle grades.

The purpose of the USDA Feeder Cattle Grades is to sort feeder cattle into similar groups that will facilitate their selling and buying. These grades can also be used for sorting feeder cattle into similar outcome groups in a feedlot. Differences in frame size and muscle thickness score are the basis for the USDA Feeder Cattle Grades.

Feeder cattle are given a grade score that is coded for both frame size (large, medium and small) and thickness (1, 2 and 3). For example, a large frame, thick feeder steer would have …


G82-622 Sources Of Grain Market Information, Allen C. Wellman Jan 1982

G82-622 Sources Of Grain Market Information, Allen C. Wellman

University of Nebraska-Lincoln Extension: Historical Materials

A list of various market information sources, each followed by a brief summary of distribution schedules and contents.

This NebGuide lists widely used and readily available market information sources that contain information which may be useful to agricultural producers, lenders and agribusiness firms when making grain marketing decisions. Most of the available market information and statistical data comes from the U.S. Department of Agriculture (USDA).

Generally, there are two basic types of market information available to data users. The first type, Market News Service, is provided by the USDA's Agricultural Marketing Service (AMS) and concerns daily prices used to make …


G80-518 Factors In Marketing Corn, W. Duane Foote Jan 1980

G80-518 Factors In Marketing Corn, W. Duane Foote

University of Nebraska-Lincoln Extension: Historical Materials

This NebGuide discusses grain standards for corn and how they effect the value of corn.

Grading standards have been established for corn, wheat, barley, oats, rye, sorghum, flax seed, soybeans, triticale, and mixed grain. Grade requirements are designed to describe grain and provide the foundation for pricing. Within a defined range, grain standards inform buyers and sellers about the general characteristics of the grain being graded. Thus, a uniform system of grading is essential for the orderly marketing of grain.


G78-416 The Importance Of The "Basis" In Trading On The Futures Market, Lynn H. Lutgen Jan 1978

G78-416 The Importance Of The "Basis" In Trading On The Futures Market, Lynn H. Lutgen

University of Nebraska-Lincoln Extension: Historical Materials

This NebGuide contains information on understanding the basis aspect of hedging.

The producer who wants to employ hedging as a marketing alternative needs to understand "basis." Hedging as used here is the selling of a futures contract to establish a price for a commodity the producer has on hand that will be sold at some later date. An example is corn held in storage in November that the producer plans to sell in May. This is formally known as a selling hedge. In hedging the producer is establishing in advance the price he will receive when the grain is sold …