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Clues To Rural Community Survival, Milan Wall

Heartland Center for Leadership Development Materials

Myths about the future of small towns:

- Towns that are "too small" have no future

- A community's location is key to its survival

- Industrial recruitment is the best strategy for economic development

- Small towns can't compete in the global economy

- The "best people" leave small towns as soon as they can

- The rural and urban economies are not independent

Onaga, Kansas, Heartland Center For Leadership Development

Heartland Center for Leadership Development Materials

Leadership, entrepreneurship, wealth retention and youth development are all pieces of the recent successes of Onaga, Kansas, a very rural community of 704 people. Driving down Kansas Highway 16 and seeing the sign “Onaga, next five exits” would make you think it’s a large town. Indeed, it isn’t. But it’s the brainstorm of community developers who propose that adding such a series of signs would encourage more travelers to stop in.

“Onaga has a lot of assets that other communities would die for!” That is the sentiment of the part-time community development specialist for Onaga. This kind of sentiment is …

St. Paris, Ohio, Heartland Center For Leadership Development

Heartland Center for Leadership Development Materials

On the surface, St. Paris, Ohio, (population about 2,000) looks like hundreds of other small Midwestern farm towns—quiet and pleasant—a nice town to drive through on a Sunday afternoon. Like many communities, the town has enjoyed a “gentle growth” of about 4 % over the past ten years.

But underneath that traditional exterior, a persistent entrepreneurial spirit breeds new business with an aggressiveness that can be felt from the coffee shop to the farms that surround the town. Like many small towns in west-central Ohio, St. Paris enjoys a very diverse economic base that would be the envy of other …

Flathead Reservation, Montana, Heartland Center For Leadership Development

Heartland Center for Leadership Development Materials

Looking out the window of a crowded office in Polson, Montana, one can picture a tipi village where the employee parking lot is now—a combination tourist attraction and outdoor sales show room for the traditional Plains-style tipis made by a local company that markets them throughout the nation. The company owner, and the person with the idea for selling the tipis, is a Native American who is a “serial” entrepreneur—someone who has started several businesses over time, then sells them off and starts another.

The Flathead Indian Reservation, which occupies more than one million acres from Montana’s scenic Flathead Lake …

Small Places, Big Successes: Rural Towns Revitalizing Themselves, Milan Wall

Heartland Center for Leadership Development Materials

Key Indicators of Transformative Change

Income Taxes 2000-2016

- Federal Adjusted Gross Income 20%

- State Adjusted Gross Income 56%

Property Tax Valuations 2000 2018

- Ord 131%

- Valley County 280%

Community Strengths And Opportunities, Heartland Center For Leadership Development

Heartland Center for Leadership Development Materials

Community Strengths and Opportunities

The following is a list of twenty characteristics found among thriving communities, based on research conducted by the Heartland Center for Leadership Development. The Heartland Center found that thriving communities will tend to possess a variety of these characteristics, but not all twenty characteristics. Review these characteristics. Based on your community, rate each characteristic as a (1) agree, (2) neutral or (3), disagree.

Wind River Reservation, Wyoming, Heartland Center For Leadership Development

Heartland Center for Leadership Development Materials

The people of the Wind River Reservation in Wyoming view entrepreneurship as the key to future survival. Entrepreneurship, they say, will encourage more people to shop locally, while attracting more outside dollars into the community. Locally owned businesses are important for a community that faces such challenges as a 54% unemployment rate, 28% living on per-capita payments to tribal members, and 62% living below the poverty level. While there are many opportunities for economic development, the twist is finding the right strategy and maintaining traditional cultural and tribal values that are important to the two tribes that share this reservation.