Open Access. Powered by Scholars. Published by Universities.®
Management Information Systems Commons™
Open Access. Powered by Scholars. Published by Universities.®
- Discipline
- Institution
Articles 1 - 8 of 8
Full-Text Articles in Management Information Systems
Modelling And Testing Consumer Trust Dimensions In E-Commerce, Tiago Oliveira, Matilde Alhinho, Paulo Rita, Gurpreet Dhillon
Modelling And Testing Consumer Trust Dimensions In E-Commerce, Tiago Oliveira, Matilde Alhinho, Paulo Rita, Gurpreet Dhillon
Information Systems Publications
Prior research has found trust to play a significant role in shaping purchase intentions of a consumer. However there has been limited research where consumer trust dimensions have been empirically defined and tested. In this paper we empirically test a path model such that Internet vendors would have adequate solutions to increase trust. The path model presented in this paper measures the three main dimensions of trust, i.e. competence, integrity, and benevolence. And assesses the influence of overall trust of consumers. The paper also analyses how various sources of trust, i.e. consumer characteristics, firm characteristic, website infrastructure and interactions with …
M-Commerce Development In Developing Country: Users’ Perspective, Hongjiang Xu
M-Commerce Development In Developing Country: Users’ Perspective, Hongjiang Xu
Scholarship and Professional Work - Business
M-commerce (mobile commerce) is growing increasingly popular, and China has a huge potential to develop m-commerce technology. This study focuses on users' perspectives of m-commerce development in China. The development of m-commerce was measured by the extent of m-commerce businesses adopting business intelligence. A research framework was developed for users' perceptions on m-commerce development, survey questionnaires were used to collect data, and ANOVA was used for data analysis.
The Role Of Interactivity In Interent Business On Customer Experiential Values And Behavioral Intentions, So Ra Park
The Role Of Interactivity In Interent Business On Customer Experiential Values And Behavioral Intentions, So Ra Park
College of Business: Dissertations, Theses, and Student Research
Customers’ experiential value is based on holistic experience customers would have when they interact with a product/service. Experiential value is defined as “relativistic preference characterizing a subject’s experience with some object” (Holbrook, 1994). Internet is characterized for interactivity and it should have a role in customers’ experiential value. Therefore, this research investigates the role of interactivity (e-store interaction, C2C interaction, and content interaction) and web store utility on intrinsic and extrinsic customer experiential value. The final dependent variable is behavioral intentions. To test the research model, a survey was designed to capture online consumers’ perception of interactivity within e-stores, experiential …
Vertical Differentiation And A Comparison Of Online Advertising Models, Mei Lin, Xuqing Ke, Andrew B. Whinston
Vertical Differentiation And A Comparison Of Online Advertising Models, Mei Lin, Xuqing Ke, Andrew B. Whinston
Research Collection School Of Computing and Information Systems
Designing business models that take into consideration the role of advertising support is critical to the success of online services. In this paper, we address the challenges of these business model strategies and compare different ad revenue models. We use game theory to model vertical differentiation in both monopoly and duopoly settings, in which online service providers may offer an ad-free service, an ad-supported service, or a combination of these services. Offering both ad-free and ad-supported services is the optimal strategy for a monopolist because ad revenues compensate for the cannibalistic effect of vertical differentiation. In a duopoly equilibrium, exactly …
Assessing The Impact Of Recommendation Agents On On-Line Consumer Unplanned Purchase Behavior, R. Eric Hostler, Victoria Y. Yoon, Zhiling Guo, Tor Guimaraes, Guisseppi Forgionne
Assessing The Impact Of Recommendation Agents On On-Line Consumer Unplanned Purchase Behavior, R. Eric Hostler, Victoria Y. Yoon, Zhiling Guo, Tor Guimaraes, Guisseppi Forgionne
Research Collection School Of Computing and Information Systems
Recommendation agents (RAs) have been used by many Internet businesses such as Amazon and Netflix. However, few authors have studied how consumer behavior is affected by those that make suggestions to online consumers based on their recent shopping behavior. Fewer still have examined the role that RAs play in influencing impulse purchasing decisions online. Our study developed a theoretical model to illustrate the impact of RAs on online consumer behavior. The model was tested through an online shopping simulation which used a collaborative filtering based product RA. Particular attention was paid to the effects of an RA on consumer behavior; …
Understanding Consumers' Acceptance Of Online Purchasing, D. Amoroso, S. Hunsinger
Understanding Consumers' Acceptance Of Online Purchasing, D. Amoroso, S. Hunsinger
Faculty Articles
This paper examines previous Technology Acceptance Model (TAM)-related studies in order to provide an expanded model that explains consumers’ acceptance of online purchasing. Our model provides extensions to the original TAM by including constructs such as social influence and voluntariness; it also examines the impact of external variables including trust, privacy, risk, and e-loyalty. We surveyed consumers in the United States and Australia. Our findings suggest that our expanded model serves as a very good predictor of consumers’ online purchasing behaviors. The linear regression model shows a respectable amount of variance for Behavioral Intention (R2 = .627). Suggestions are provided …
The Constraints Of The Valuation Distribution For Solving A Class Of Games By Using A Best Response Algorithm, Gangshu (George) Cai, Jie Zhong, Peter R. Wurman
The Constraints Of The Valuation Distribution For Solving A Class Of Games By Using A Best Response Algorithm, Gangshu (George) Cai, Jie Zhong, Peter R. Wurman
Information Systems and Analytics
Infinite games with incomplete information are common in practice. First-price, sealed-bid auctions are a prototypical example. To solve this kind of infinite game, a heuristic approach is to discretise the strategy spaces and enumerate to approximate the equilibrium strategies. However, an approximate algorithm might not be guaranteed to converge. This paper discusses the utilisation of a best response algorithm in solving infinite games with incomplete information. We show the constraints of the valuation distributions define the necessary conditions of the convergence of the best response algorithm for several classes of infinite games, including auctions. A salient feature of the necessary …
Partnering For Perfection: An Economics Perspective On B2b Electronic Market Strategic Alliances, Qizhi Dai, Robert J. Kauffman
Partnering For Perfection: An Economics Perspective On B2b Electronic Market Strategic Alliances, Qizhi Dai, Robert J. Kauffman
Research Collection School Of Computing and Information Systems
New technological innovations have made it possible for new intermediaries to create value in business processes that involve the procurement of manufacturing and services supplies. Associated with these innovations is the emergence of business-to-business (B2B) electronic markets. These act as digital intermediaries that aim to reduce the transaction costs and mitigate the risks inherent in procurement. They improve buyers’ capabilities to search for attractive prices and also serve to increase the liquidity of sellers’ products. In this chapter, the authors explore the evolution of B2B e-market firms in terms of the strategies they employ to “perfect” their value propositions and …