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Management Information Systems Commons™
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Full-Text Articles in Management Information Systems
Explaining Variation In Adoption Of Organizational Innovation: A Social Network Approach, Pooria Assadi
Explaining Variation In Adoption Of Organizational Innovation: A Social Network Approach, Pooria Assadi
Journal of International Technology and Information Management
This article draws from the social network theory and examines how a social network approach can contribute to our understanding of the variation in the adoption of innovative, organization-wide information systems that can help businesses achieve sustainable competitive advantage. It highlights how the extant explanations for the adoption of information systems are limited in the way that they primarily assume organizations make innovation adoption decisions in isolation. It does so by building on growing research which recognizes that organizations are not isolated from one another; rather, they are interrelated through their inter-organizational networks which provide unique learning opportunities that are …
Editorial Board Memberships: A Report On The Status Of The Leading Information Systems Journals, Erastus Karanja, Alisha D. Malloy
Editorial Board Memberships: A Report On The Status Of The Leading Information Systems Journals, Erastus Karanja, Alisha D. Malloy
Journal of International Technology and Information Management
Research journals play a significant role in the generation, dissemination, and sharing of knowledge in an academic discipline. To a great extent, the editorial board members of these research journals manage and control the generation, dissemination, and sharing of knowledge. They also act as policymakers, gatekeepers, and trendsetters. In their latter roles, editorial board members can influence several factors in a discipline; namely, the research topics, the research methods, the research scope, and whose articles are published. The primary goal of this study is to investigate and report on the status of the editorial boards memberships in a set of …
Higher Education Advertising Expenditures’ Impact On The Key Performance Indicator Of New Enrollments Using Information Systems And Business Analytics, Alison Munsch Phd, Charles Cante Phd, Jason Diffenderfer Ma., M.S.
Higher Education Advertising Expenditures’ Impact On The Key Performance Indicator Of New Enrollments Using Information Systems And Business Analytics, Alison Munsch Phd, Charles Cante Phd, Jason Diffenderfer Ma., M.S.
Journal of International Technology and Information Management
The impact of advertising expenditures on student enrollments has not been explored extensively in the literature. The higher education sector demonstrated an increase in paid advertising but soft overall higher education enrollments recently. This research explored the relationship between advertising expenditures in higher education and new enrollments using information systems and business analytics. Results indicate a weak association between advertising expenditures in higher education and the key performance indicator of new student enrollments. A contribution of this study is to the media planning function and users of information systems and analytic techniques for actionable insights.