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Hospitality Administration and Management Commons™
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Full-Text Articles in Hospitality Administration and Management
Making And Evaluating Strategy: Learning From The Military, K. Michael Haywood
Making And Evaluating Strategy: Learning From The Military, K. Michael Haywood
Hospitality Review
Use of military analogy is rampant and considered an acceptable part of business vernacular. However, analogies only illustrate, and bad analogies make bad strategy. There are important lessons to be learned from military strategy, though. This article identifies "the ten principles of strategy" that corporate strategists could utilize in testing their strategic theories, concepts, and plans.
Managing Strategic Change, K. Michael Haywood
Managing Strategic Change, K. Michael Haywood
Hospitality Review
The essay - Managing Strategic Change – by K. Michael Haywood, Associate Professor, School of Hotel and Food Administration, University of Guelph, is initially characterized by Haywood as: “The ability to manage strategic change is critical for hospitality industry executives today. Executives must be capable of creating a vision of the future and implementing its direction. The author gives avenues for that management process.”
“The effective management of strategic change is the major challenge confronting hospitality executives,” says Associate Professor Haywood. “Responding to a rapidly changing business environment and constantly evolving competitive threats and opportunities requires executives who can anticipate …
Service Management Concepts: Implications For Hospitality Management , K. Michael Haywood
Service Management Concepts: Implications For Hospitality Management , K. Michael Haywood
Hospitality Review
In - Service Management Concepts: Implications for Hospitality Management – a study by K. Michael Haywood, Associate Professor, School of Hotel and Food Administration, University of Guelph, Ontario, Canada, Associate Professor Haywood initially proffers: “The study and application of hospitality management has progressed on its own for many years; however, managers are not immune to the knowledge gained from study of other service industries. The author synthesizes what is happening in the area of service management, looks at its relevance to hospitality management, and identifies a few important implications of service management for hospitality managers.”
The author draws a distinction …
Ethics, Value Systems And The Professionalization Of Hoteliers, K. Michael Haywood
Ethics, Value Systems And The Professionalization Of Hoteliers, K. Michael Haywood
Hospitality Review
In the discussion - Ethics, Value Systems And The Professionalization Of Hoteliers by K. Michael Haywood, Associate Professor, School of Hotel and Food Administration, University of Guelph, Haywood initially presents: “Hoteliers and executives in other service industries should realize that the foundation of success in their businesses is based upon personal and corporate value systems and steady commitment to excellence. The author illustrates how ethical issues and manager morality are linked to, and shaped by the values of executives and the organization, and how improved professionalism can only be achieved through the adoption of a value system that rewards contributions …
Managing Risk: Identifying And Controlling Losses And Assuming Risks From Perils, K. Michael Haywood
Managing Risk: Identifying And Controlling Losses And Assuming Risks From Perils, K. Michael Haywood
Hospitality Review
Financial survival in the hotel and restaurant business can depend upon a mastery of the basic principles of risk management. This article explains the series of steps leading to the successful implementation of the risk management techniques most appropriate for a given hotel or restaurant.
Overcoming The Impotency Of Marketing, K. Michael Haywood
Overcoming The Impotency Of Marketing, K. Michael Haywood
Hospitality Review
In his dialogue titled - Overcoming The Impotency Of Marketing - K. Michael Haywood, Assistant Professor, School of Hotel and Food Administration, University of Guelph, originally reveals: “Many accommodation businesses have discovered that their marketing activities are becoming increasingly impotent. To overcome this evolutionary stage in the life cycle of marketing, this article outlines six principles that will re-establish marketing's vitality.”
“The opinion of general managers and senior marketing, financial, and food and beverage managers is that the marketing is not producing the results it once did and is not working as it should,” Haywood advises.
Haywood points to price …