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Fashion Business Commons

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Articles 1 - 6 of 6

Full-Text Articles in Fashion Business

Current Issues In Fashion Retailing Tmd 532, Joanna Burkhardt Dec 2021

Current Issues In Fashion Retailing Tmd 532, Joanna Burkhardt

Library Impact Statements

No abstract provided.


Research Methods In Textiles Ii Tmd 512, Joanna Burkhardt Oct 2020

Research Methods In Textiles Ii Tmd 512, Joanna Burkhardt

Library Impact Statements

No abstract provided.


Fashion E-Commerce Tmd 333, Joanna Burkhardt Oct 2019

Fashion E-Commerce Tmd 333, Joanna Burkhardt

Library Impact Statements

No abstract provided.


Textile Markets Tmd 433, Joanna Burkhardt Mar 2018

Textile Markets Tmd 433, Joanna Burkhardt

Library Impact Statements

No abstract provided.


Marketing Leadership In A Knowledge Economy, Myles Bassell, Sonia Lambert Jan 2018

Marketing Leadership In A Knowledge Economy, Myles Bassell, Sonia Lambert

Atlantic Marketing Journal

Often the most valuable assets of a marketing driven firm are intangible assets such as a brand name, intellectual capital, and the expertise and knowledge of employees. The new breed of marketing leaders understand that it is important for employees to collaborate and be engaged and that leaders must be agents of change, creative, ethical, and global thinkers who can create learning organizations. The research reveals that organizations that are going to thrive in the knowledge economy are those that have marketing leaders who can build learning organizations, encourage diversity, and ensure employees are engaged in meaningful work.


The Beauty Industry's Influence On Women In Society, Ann Marie Britton Oct 2012

The Beauty Industry's Influence On Women In Society, Ann Marie Britton

Honors Theses and Capstones

There has been a significant amount of research done on the effect that advertising in the fashion and beauty industry has on women. By creating advertisements with unrealistic images of beauty, it has resulted in anxiety, low self-esteem, and low self-confidence in many women. Most of these negative emotions stems from unhappiness among body and appearance. Less research has been performed relating to cosmetics and how this can have an influence on women, and how women can use cosmetics to manipulate their appearance. This paper first discusses the existing research that focuses on the cosmetic industry’s influence on women. From …