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Full-Text Articles in Fashion Business
How Covid-19 Has Accelerated The Shift Towards A More Sustainable Fashion Industry, Samantha Frances Casey
How Covid-19 Has Accelerated The Shift Towards A More Sustainable Fashion Industry, Samantha Frances Casey
Undergraduate Honors Theses
Sustainability in fast fashion is a pertinent issue as the fashion industry is one of the most environmentally damaging industries. Fashion retailers have started to integrate sustainability initiatives, but consumer preference is vital to making firms change their practices. As the COVID-19 pandemic hit the world in 2020, worldwide lockdowns exposed the fragility of the consumer-driven fast-fashion business model. This thesis will examine how COVID-19 has and will continue to impact sustainability in the fashion industry. More specifically, this thesis will examine the implications of consumer sustainability preferences brought about by the pandemic. These implications accelerate the preexisting sustainability trends …
The Apparel Industry And The Lasting Impact Of Fast Fashion, Katelyn Collison
The Apparel Industry And The Lasting Impact Of Fast Fashion, Katelyn Collison
Marketing Undergraduate Honors Theses
Personal style is how everyone expresses their individuality and personality; there is nothing inherently wrong with wanting to buy clothes to do that. The issue arrives when big corporations take advantage of this and sell products to consumers that end up hurting rather than healing. It is often forgotten how much of an impact big business has on our everyday lives; they can affect our economy, our atmosphere, or even our daily interactions. Customers are beginning to realize that there are positive and negative consequences to their purchases. On one hand, shopping is a great way to boost the economy, …