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From Fast Fashion To Sustainable Slow Fashion, Isabel Agatha Millward-Pena
From Fast Fashion To Sustainable Slow Fashion, Isabel Agatha Millward-Pena
Electronic Theses, Projects, and Dissertations
The objective of this thesis is to express a need for sustainability within the fast fashion industry, in the form of cultural movement that acts as alternative to the current means of production, consumption, and philosophies. Sustainability within current popular discourses is often human-centered and lacking authenticity, thus I aim to highlight an alternative that is opposite of that. In doing such, I bring to light the negative effects of the industry through a case study on the fast fashion company SHEIN, who claim to be making sustainable efforts. I analyzed SHEIN’s 2021 Sustainability and Social Impact Report (SSIR), focusing …