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Full-Text Articles in Fashion Business

Buying Behaviors Of Generation X Women On Fast Fashion Products: A Mixed Methods Study, Yiyue Fan Aug 2018

Buying Behaviors Of Generation X Women On Fast Fashion Products: A Mixed Methods Study, Yiyue Fan

Department of Textiles, Merchandising, and Fashion Design: Dissertations, Theses, and Student Research

Fast fashion has changed the world’s fashion industry and consumer behavior extensively. Not only has the fast fashion provided “hot” products that capture the latest fashion trends from the catwalk, but has also allowed consumers purchase products with affordable prices (Su et al., 2016). Generation X is an important age group to study since it “bridged pre-digital and digital cultures, liberal and neo-conservative political swings, material abundance and economic hardship, social engagement” and has an important role in bridging baby boomers and the Millennials (Katz, 2017). A lot of literature is available about Millennials consumer buying behavior, but very little …


How To Be The Perfect Asian Wife!, Sophia Hill Apr 2018

How To Be The Perfect Asian Wife!, Sophia Hill

Art and Art History Honors Projects

“How to be the Perfect Asian Wife” critiques exploitative power systems that assault female bodies of color in intersectional ways. This work explores strategies of healing and resistance through inserting one’s own narrative of flourishing rather than surviving, while reflecting violent realities. Three large drawings mimic pervasive advertisement language and presentation reflecting the oppressive strategies used to contain women of color. Created with charcoal, watercolor, and ink, these 'advertisements' contrast with an interactive rice bag filled with comics of my everyday experiences. These documentations compel viewers to reflect on their own participation in systems of power.


Importance Of Portfolio Building For University Students, Zoë Lauer, Casandra Cox Jan 2018

Importance Of Portfolio Building For University Students, Zoë Lauer, Casandra Cox

Discovery, The Student Journal of Dale Bumpers College of Agricultural, Food and Life Sciences

A portfolio is “a digital container capable of storing visual and auditory content including text, images, video and sound” (Abrami and Barrett, 2005, p. 2). Portfolios are becoming a priority for graduates entering creative career fields. Electronic portfolios or e-portfolios are on the rise due to advancements in technology. These e-portfolios give students and graduates the ability to showcase everything they have done inside and outside the classroom in one place. E-portfolios give employers the opportunity to view a potential employment candidate’s skills, experience, and creativity in one place. Portfolios and e-portfolios can also be used inside of the classroom …