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Business Law, Public Responsibility, and Ethics Commons

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University of Washington Tacoma

Triple Bottom Line

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Full-Text Articles in Business Law, Public Responsibility, and Ethics

Corporate Social Responsibility Of Multinational Corporations, Lok Yiu Chan Apr 2014

Corporate Social Responsibility Of Multinational Corporations, Lok Yiu Chan

Global Honors Theses

Corporate social responsibilities (CSR) are becoming increasingly important in today’s business world. Companies should care about their stakeholders’ interests but at the same time, they should place more emphasis on other areas apart from solely profits making. Most people used to think that businesses are taking advantages from consumers. Nonetheless, nowadays stakeholders are not only concern about profits; they are more interested in company regarding various economic, environmental, ethical, governance, and social aspects, since these factors significantly affect the fate of the company in long term. Research has proven that there is a competitive advantage for corporations that have a …


Outerwall And Beyond, Joe Lawless Jan 2014

Outerwall And Beyond, Joe Lawless

MICCSR Case Studies

In 2013, Outerwall (parent company of Coinstar and RedBox) acquired ecoATM, an automated e-waste recycling station. As a disruptive technology in the e-recycling business, ecoATM has demonstrated significant potential for triple-bottom-line success. Outerwall has struggled with negative press related to law-enforcement belief that these kiosks are “a motivator for the criminal element.” This CSR mini-case provides students an opportunity to work creatively to solve a public relations and perception problem in order to fully realize a company’s full potential for positive social, environmental and economic impact.