Business Law, Public Responsibility, and Ethics Commons^™

Corporate Social Responsibility In Sport: The Illustrative Case Of The German Men’S Bundesliga, Denise Morawek

Masters Theses

Corporate Social Responsibility (CSR) has become a pivotal aspect for companies and governments, exceeding mere risk management to create opportunities and enhance overall performance. While the concept of CSR in sports

is relatively recent, its significance is growing, especially in Germany’s sport industry. The Bundesliga, one of the world’s top football leagues, showcases a unique CSR landscape shaped by societal, economic, and political drivers. Societal motives reinforce regional identity, economic strategies target customer retention, and political actions, including governmental programs and football governing bodies’ initiatives, shape CSR endeavors. Germany’s distinctive 50+1 rule, albeit with exceptions, highlights the fan-centric model. The …

Changing The Industry, Spotify, Seth A. Carver

Chancellor’s Honors Program Projects

No abstract provided.

Creating Competitive Advantage In The Premium Market Segment Through A Sustainability Strategy, Andrew E. Iberg

Chancellor’s Honors Program Projects

No abstract provided.