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Business Intelligence Commons

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Singapore Management University

2020

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A Path To Digitalisation Featuring The Dbs Story, Robin Speculand May 2020

A Path To Digitalisation Featuring The Dbs Story, Robin Speculand

Perspectives@SMU

Digitalisation of businesses has been rapidly increasing over the last few years and now it has become a necessity, rather than an option, for many. The article provides a path and model for leaders to transform their business. It starts by recognising that businesses need a digital vision driven by customers’ requirements and explains how to build centricity and be ready for the future.