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Full-Text Articles in Arts Management

Double-Edged Experiences And Their Impact On The Twenty-First-Century Audience: The Ever-Evolving Museum, Ana Sanz Menchero Jan 2019

Double-Edged Experiences And Their Impact On The Twenty-First-Century Audience: The Ever-Evolving Museum, Ana Sanz Menchero

MA Theses

The twenty-first-century museum is an ever-changing art institution adapting itself to engage a broader audience. The democratization of the museum becomes the priority to make art accessible to everyone. In the quest to find the perfect strategy, museums commit themselves to a constant transformation that seeks to create a unique “business model.” Along this process, institutions provide two-folded experiences to the public; first, the exhibition of art as a spectacular experience, and second, the staging of the museum as an entertaining entity. Today, museum attendance is not necessarily related to the quality of the show anymore. Welcome to the era …


Private Art Museum Backed By Hong Kong Invetment - Wan Fung Art Musem As An Example, Yiye Chen Jan 2019

Private Art Museum Backed By Hong Kong Invetment - Wan Fung Art Musem As An Example, Yiye Chen

MA Theses

The rapid development of private art museums in the world can be regarded as the epitome of global economic development. The Chinese government has given unprecedented support to the development of culture and art. As the world's second largest economy, China's middle class has been increasing year by year. The hot art market has attracted European and American auction giants, and famous galleries have entered the Chinese market. Since the birth of the first private art museum in China at the end of the 20th century, Chinese scholars have been constantly exploring the direction of development. From copying the European …


Story Of Twin Cities, Who Will Be The Next Storm Center Of Art Fairs?, Rui Bian Jan 2019

Story Of Twin Cities, Who Will Be The Next Storm Center Of Art Fairs?, Rui Bian

MA Theses

Since 2000, with the rapid development of China's economy, the evolution of contemporary art fairs in China has been accelerated. This paper takes two representative cities, Beijing and Shanghai, as examples. In the past one decade, Shanghai and Beijing have respectively led the trend of contemporary art market due to various internal and external factors. This paper uses PEST model to analyze, trying to find out who will be the next center of contemporary art in the next ten years.

The first part of this paper mainly starts from the differentiations in policies and regional distributions of Chinese contemporary art …


Diversity And Inclusion In Art Museum Board Of Governance: Does The Boardroom Reflect The Community?, Margaret Farrell Jan 2018

Diversity And Inclusion In Art Museum Board Of Governance: Does The Boardroom Reflect The Community?, Margaret Farrell

MA Theses

The objective of this thesis is to examine the diversity and inclusivity of the art museum board of governance to see if the community accurately represents in the boardroom. This study finds a severe resistance to change along with the many obstacles corporate and nonprofit sectors face when incorporating diversity and inclusion in the boardroom. Based on population shifts affecting the cultural landscape of the workforce, this thesis focuses on the crucial need for art museums to strategize and implement diversity and inclusion in their board of directors. This study outlines comprehensive strategies from corporate and nonprofit sectors which are …