Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 6 of 6
Full-Text Articles in Business
Evaluating Strategic Leadership Development Programs, Felicia Littlejohn
Evaluating Strategic Leadership Development Programs, Felicia Littlejohn
Instructional Design Capstones Collection
Companies that lack an in-depth understanding of leadership development program evaluation may invest in a program that achieves suboptimal results. However, there is no generally prescribed framework for the evaluation of leadership development programs. Thus, the purpose of this action research paper is to provide the basis for vetting leadership development programs based on their organizational fit and investment value, training methodologies, workplace development approaches, coaching and development support, and targeted business outcomes.
Union Pacific Railroad Company Strategic Audit, Alison Steger
Union Pacific Railroad Company Strategic Audit, Alison Steger
Honors Theses
Union Pacific Railroad Company (Union Pacific, UP, UPRR) is a freight railroad based in Omaha, Nebraska, servicing 23 states in America, with additional ports and country interchanges. The 160-year history of this railroad began with Abraham Lincoln and continues into 2023, with the recent announcement of CEO Lance Fritz’s departure. A PESTEL analysis provides an in-depth look at UP's external operating environment, and Porter’s Five Forces industry analysis assesses the industry's competitive environment. Analyses of Union Pacific's competitive advantages, essential resources, and projected roadblocks are followed by strategic recommendations for UP to remain a Class I freight railroad industry leader.
Lululemon Athletica Strategic Audit, Nolan T. Rinn
Lululemon Athletica Strategic Audit, Nolan T. Rinn
Honors Theses
Lululemon Athletica Inc. (Lululemon) is principally a designer, distributor, and retailer of technical athletic apparel, footwear, and accessories with a vision to create transformative products and experiences that build meaningful connections, unlocking greater possibility and wellbeing for all (Lululemon). This paper will examine Lululemon to understand its market position and competitiveness within the athletic apparel industry. The analysis uses PESTEL and Porter’s Five Forces analyses to evaluate the changing external environment and industry Lululemon operates in.
Lululemon Athletica Inc. Backhaul Strategic Audit, Hadley Hiatt
Lululemon Athletica Inc. Backhaul Strategic Audit, Hadley Hiatt
Honors Theses
Lululemon Athletica Inc. (Lululemon) is an athletic apparel company headquartered in Canada. Lululemon targets consumers who strive to live a healthy, active lifestyle. Its business model is based on the “Power of Three x 2” focusing on three strategic pillars, product innovation, guest experience, and international expansion. This analysis seeks to understand Lululemon’s face paced growth and unique business strategy through the use of a PESTEL analysis of macro environment, Porter’s Five Forces analysis of the competitive environment of the industry, analyzing the company’s strategy, major strategic objectives, competitive advantages, resources that may lead to a sustainable competitive advantage, and …
Nvidia Corporation: Pc Gaming Industry Strategic Audit, Charlie Peng
Nvidia Corporation: Pc Gaming Industry Strategic Audit, Charlie Peng
Honors Theses
Nvidia is a semiconductor company focusing on high-performance computer graphics technology. The company designs graphics processing units (GPUs), which are used in a variety of fields such as data centers, artificial intelligence (AI), and gaming. This paper seeks to examine Nvidia’s position within the PC gaming industry. First, PESTEL and Porter’s Five Forces analyses are used to detail the overall PC gaming industry. The next section examines how Nvidia competes through its strategy, resources, and competitive advantages. Finally, future challenges and recommendations to position the company are explored.
Werner Enterprises Strategic Audit, Leavitt K. Reno
Werner Enterprises Strategic Audit, Leavitt K. Reno
Honors Theses
Werner Enterprises is a large trucking company based in Omaha, Nebraska, operating out of 15 terminals around the country. It is among the top five trucking companies in the United States. This report examines the trucking industry and where Werner Enterprises stands within it, as well as Werner Enterprises’ competitive advantages, and how future challenges of the trucking industry may affect the company. The report utilizes a PESTEL and Porter’s Five Forces analysis to closer examine the external environment and industry Werner Enterprises operates in. Following this evaluation, recommendations are provided based on Werner Enterprises’ current positioning and future challenges …