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Organizational Learning As Catalyst To Technological Innovation, Jongbae Kim, David Wilemon
Organizational Learning As Catalyst To Technological Innovation, Jongbae Kim, David Wilemon
Asia Marketing Journal
With rapid change and intensive competition in the global economy, the capability to capture, absorb, develop, and transfer new knowledge is a key organizational success factor. Through effective learning, companies are more likely to develop the innovation, quality, and responsiveness essential to meet the growing expectations of customers and the disruptive threats of competitors and new technologies. In the paper the role of technological innovation and its relationship to organizational learning in managing technology-based new products are examined. Several factors which can influence the rate and effectiveness of organizational learning are identified. Barriers to learning also are discussed. Finally, several …
Crm 활성화를 위한 조직관련 요인에 대한 연구, Chan Wook Park
Crm 활성화를 위한 조직관련 요인에 대한 연구, Chan Wook Park
Asia Marketing Journal
No abstract provided.