Business Commons^™

The Ambience Of Innovation: A Material Semiotic Analysis Of Corporate And Community Innovation Sites, Reed Stratton

Theses and Dissertations

There are unprecedented opportunities in professional and technical writing (PTW) and rhetoric research thanks to a contemporary expansion of rhetorical studies beyond the linguistic/symbolic and into the material, accounting for the rhetorical contributions of “nonhumans” (Latour Reassembling the Social). Material rhetoric frameworks such as Thomas Rickert’s ambient rhetoric and Bruno Latour’s actor-network theory, provide fertile grounds for PTW/rhetoric research that explores the diffusion of “rhetoric into material space” (Rickert xii) which has especially exciting implications for the study of place and how it embodies values and rhetorically shapes acting, thinking, and the entire spectrum of “human flourishing” (Rickert xii).

This …

The Creative Entrepreneur Leading Innovation, Karina Loera Barcenas

Creativity and Change Leadership Graduate Student Master's Projects

The Creative Entrepreneur Leading Innovation is a course designed for undergraduate students. Students will learn the entrepreneurial mindset through the creative process triggering innovation and leading transformation to face and adapt in the current constant and fastest changing era. This course also has a skill development component through which students will be able to experience personal transformation towards positive change.

Global Reach, Local Markets: The Challenges Of Leading Global Innovation, Sarah Higgins

Honors Theses

This Global Studies honors thesis addresses how managers and leaders of global firms manage innovation across multiple markets. Current research on multinational corporations provides an understanding of different kinds of innovation and the ways to attend to multiple markets. However, there is less documentation of how these innovation strategies are actually implemented on the ground and the tensions that these efforts might produce. Therefore, my research focuses in particular on the challenges and tensions faced by leaders of global firms as they implement transnational innovation strategies. This study is based upon in-depth interviews with 20 participants who held positions in …

The Geography Of Learning: Ferrari Gestione Sportiva 1929-2008, Mark Jenkins, Stephen Tallman

Management Faculty Publications

This article considers the mechanisms that permit and enhance the movement of highly tacit component (technical) knowledge and geographically sticky architectural knowledge across borders and between clusters and firms. We address a number of critical research questions that relate to intra- and inter-locational knowledge transfer. We use a theory-driven, longitudinal, single case study to develop a conceptual framework to examine and describe how shifting the geography of knowledge sourcing can facilitate architectural change by following the transformation of one business unit within a specialist global organization through a series of evolutionary steps that involved internalizing new component knowledge from other …

Closing The Innovation Gap For Business Sustainability, Wayne Philip Stamler

Walden Dissertations and Doctoral Studies

Senior business leaders may deliberately impede innovation or inadvertently fail at creating a culture of innovation to foster new product development. The gap between desired and achieved levels of innovation is cause for concern. Addressing the innovation gap may require new ways of thinking from senior executives and a departure from a locked-in mindset to make the linkage between innovation, branding, and financial performance. In this quantitative research study, multiple regression analyses were used to examine and analyze the relationship between innovation rankings, brand valuation, and economic sustainability to address possible reasons for an innovation gap. The theoretical framework of …

On Contemporary Leadership And Branded Organizations, Mark Bloemhard

Antioch University Full-Text Dissertations & Theses

This qualitative study examined a leader’s enigmatic decision-making process guiding innovative and complex organizations—organizations that are not able to rely on market research or the precedence of industry emulators for making strategic decisions. Leaders of highly creative organizations regularly make catalytic decisions that have fateful outcomes; their ability to recognize and appropriately adjudicate complex and unpredictable market forces determine the consequences. Such influential choices often require a deep level of intuition with very little research and time to decide. The purpose of this dissertation has been to develop a framework that presents Brand Leadership as a distinct and viable leadership …

The Development Of The Creative Synergy Scale, Amy E. Climer

Antioch University Full-Text Dissertations & Theses

This study developed a scale for teams to assess their behaviors related to creative synergy. Creative synergy is the interactions among team members where the collective creative results are greater than the sum of their individual efforts. When a team achieves creative synergy they have the potential to solve difficult problems with innovative solutions leading to positive impacts on our communities, societies, and even our world. This study looked at the internal-process variables of teams to determine what factors impact creative synergy. The research process involved two phases.In Phase 1, a survey was taken by 830 adults who were members …

Creativity, Design And Management In Australian Fashion Enterprises, Bruno Santarelli

Theses: Doctorates and Masters

In this study a number of Australian fashion enterprises are investigated in an effort to understand how product development is managed and creativity facilitated. Of particular interest was the interaction between the various actors in the creative process and the manner in which they influenced creative output. The study was underpinned by a wideranging review of the literature that reflects the multidisciplinary nature of creativity and innovation in business.

The study is timely because Australian fashion enterprises are operating in an increasingly challenging market with a perfect storm of competitive drivers at play. Technology enables instant dissemination of fashion trends …