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Full-Text Articles in Business
Iso 14000 Publication: A Bibliometric Analysis (2011-2020), Ilham M.Said
Iso 14000 Publication: A Bibliometric Analysis (2011-2020), Ilham M.Said
Library Philosophy and Practice (e-journal)
This study explain about ISO 14000 itself is an international standard that discusses environmental management systems in general. This study aims to visually map publications in the field of ISO 14000 at the global level indexed by Scopus using Bibliometric analysis. This research utilizes the analysis features on the Scopus website and visualizes the bibliometric network using VOSviewer. The research data used is to use indicators in the form of keywords related to ISO 14000 in the Scopus database with the results obtained as many as 136 academic documents that have been published from 2011 to 2020 at the global …
Trader Joe's Case Study, Madisson Magee
Trader Joe's Case Study, Madisson Magee
Honors Theses
My senior project is focused around analyzing Trader Joe’s business model and writing a case study focusing on the management strategies of the company. I wanted to know what made them so successful and recognizable as brand in the grocery store industry. My case study is based off of a Harvard Business School published case. Not only did I want to understand their success, but also what factors impact them and what issues they face in maintaining a successful business model. To do this, I analyzed many aspects of their company, where they stand against competitors and internal and external …
A Strategic Audit Of Oriental Trading Company, Isaac Coleman
A Strategic Audit Of Oriental Trading Company, Isaac Coleman
Honors Theses
Oriental Trading Company is a direct marketer and seller of toys, novelties, wedding favors, custom apparel, and other event supplies. Its products are sold by five brands, each of which participates in a different market. Though its flagship brand, Oriental Trading, is a powerful market leader in novelties and is doing extremely well, the four most recent brands each face distinct challenges and have low name recognition. To increase name recognition and direct sales of these brands, this audit proposes that OTC revitalize its social media presence, add a blog to all of its websites, and resume public participation in …