Business Commons^™

How Are Brand Names Of Chinese Companies Perceived By Americans?, Marc Fetscherin, Adamantios Diamantopoilos, Allan K.K. Chan, Rachael Abbott

Faculty Publications

Purpose – The purpose of this paper was to conduct an experimental design of Americans’ preferences for the English version of Chinese brand names by drawing from prior research in psychology, linguistics and marketing. The impact of string length and semantic relevance to English on meaningfulness, memorability and likeability of brand names from Chinese companies was assessed. Design/methodology/approach – A 2 × 2 experimental design was used, whereby brand names are categorized by string length (short vs long) and semantic relevance to English (with vs without). Respondents’ perception of the Chinese language in terms of pronounceability, language familiarity and language …

Impacts Of China’S Foreign Direct Investment In Sub-Saharan Africa, Jian Zhang, Ilan Alon, Yanan Chen

Faculty Publications

This paper examines the impacts of foreign direct investment, as well as China’s FDI on GDP growth of Sub-Saharan African countries from a macroeconomic perspective. By using the data from 44 Sub-Saharan African countries from 2003-2010, our GMM results show that neither China’s FDI nor FDI net inflow in SSA has significant effect on economic growth of SSA countries. The possible explanations about the insignificant results include crowding out effect of China’s FDI on domestic investment, the declining in outward FDI in traditional sectors and rising in service sector which ignored in the current model, and the types of sectors …

Entrepreneurship In Emerging Markets: New Insights And Directions For Future Research, Ilan Alon, Daniel Rottig

Faculty Publications

In recent years, the entrepreneurship and emerging markets research streams have intersected. Emerging markets provide an opportunity to examine entrepreneurship in different contexts and forms. This article discusses the current literature that interconnects both research streams in general, comments on the contributions of the articles published in the special issue on entrepreneurship and emerging markets in particular, and sketches out future avenues for research. These contributions span several theoretical lenses, including institutional theory, internationalization theory, transaction cost economics, and the resource-based view, as well as multiple geographic regions, including China as the largest emerging economy and other countries in East …

The Internationalization Of Chinese Entrepreneurial Firms, Ilan Alon, Orly Yeheskel, Miri Lerner, Wenxian Zhang

Faculty Publications

This article uses the resource-based and internationalization theories to explain the export behavior of Chinese entrepreneurial firms. Based on multi-year data on Chinese firms from the Global Entrepreneurship Monitor (GEM), we show that contextualized resource-based theory can adequately explain some of the variation in export behavior among young Chinese firms. Exports by small Chinese firms are driven by the social and intellectual capital of the entrepreneur and their entrepreneurial proclivity, and the innovativeness/uniqueness of the product/offering.

The Moderating Effects Of Environmental Dynamism On The Relationship Between Dynamic Capabilities Strategy And New Venture Performance In An Emerging Market, Ilan Alon, Hao Jiao, Koo Chun Kwong, Yu Cui

Faculty Publications

Building from resource-based view, this study developed a model of the dynamic capabilities strategy in an emerging market, especially with a particular focus on the new ventures. We generated hypotheses based on this framework, linking them with new venture performance, with the moderation role of environmental dynamism. We tested our hypotheses on a sample of new ventures in the context of China's Yangtze River Delta Region. Empirical results showed that environmental sensing capability and changing and renewal capability had significant impacts on new venture performance. Additionally, environmental sensing capability, and changing and renewal capability both had a stronger impact on …

Is China’S Outward Investment In Oil A Global Security Concern?, Ilan Alon, Aleh Cherp

Faculty Publications

The dramatic increase in investment by Chinese SOEs in overseas oil assets is primarily driven by energy security concerns. Whether such investment will benefit or harm energy security of other countries is hotly contested. On one hand, this investment can supplement the overall lack of investment in the sector, benefiting all consumers. On the other hand, it may exacerbate environmental and political problems associated with fossil fuels.

The Globalisation Of Chinese Capital, Ilan Alon

Faculty Publications

The globalisation of Chinese capital will be one of the hallmarks of 21st-century economics, shaping debates over state capitalism, ‘free’ markets and international institutions. China internationalised its product markets and upgraded its manufacturing prowess towards the end of the 20th century by allowing inward foreign direct investment (FDI) and by promoting export trade. This was supported in part by cheap labour, and resulted in growing trade surpluses with key trading partners—particularly the US. Outward FDI was discouraged in order to preserve foreign reserves, and together these policies have helped China accumulate significant amounts of capital, now making it a multi-trillion …

Regional Differences In Preferences For Managerial Leader Behavior In China, Romie F. Littrell, Ilan Alon, Ka Wai Chan

Faculty Publications

This study demonstrates the complexities of analyzing determinants of cultural differences between and within national cultures. Ralston, Yu, Wang, Terpstra, and He (1996) investigated geographic regional differences in values in China, finding significant differences among the regions. This study investigates geographic regional differences in preferred managerial leader behavior in four provinces. In 2002, 2003, 2004, and 2005 the Leadership Behavior Description Questionnaire XII (LBDQ XII) was administered to people working in business organization in Zhengzhou City, Henan Province; Suzhou City, Jiangsu Province; Guangzhou City, Guangdong Province; and in the Macau Special Administrative Region, in the Peoples’ Republic of China. Significant …

Macroeconomic Prospects For China’S Outward Fdi, Ilan Alon, Tanya Molodtsova, Jian Zhang

Faculty Publications

This article presents evidence from panel data on overseas foreign direct investment (OFDI) by Chinese firms in 103 countries during 2003-2007. The data suggest that Chinese imports, unlike Chinese exports, stimulate investment in the country of origin. This article supports the theory that Chinese investment abroad is horizontal and designed to serve the Chinese local market (import platform investment). Estimates suggest that a 1% change in imports from China will lead to a 0.15% change in Chinese OFDI. We also find that an appreciation of the Chinese exchange rate will have a strong influence on firm entry decisions.

The Globalization Of Chinese Enterprises, Christoph Lattemann, Ilan Alon, Marc Fetscherin, John Mcintyre, Julian Chang

Faculty Publications

The question of how and why Chinese firms globalize is one of the most pressing issues for businesses today. China's globalization process is nothing less than remarkable. The twenty-first century will feature a developing country as the leader of the global economy by 2020, when, by most estimates, China's purchasing power parity (PPP) gross domestic product (GDP) surpasses America's. With China's new role on the world's stage, global economic and political institutions are likely to change. China's foray into Latin America, for example, has changed the traditional role that America has played in its “backyard.” While the Chinese government was …

Female Entrepreneurship In China: Opportunity- Or Necessity-Based?, Tonia Warnecke, Lucas Hernandez, Nicholas Nunn

Student-Faculty Collaborative Research Publications

The paper investigates the inequalities within entrepreneurship which are hindering Chinese socio-economic development. We take an institutionalist and gender-based approach. We establish the relationship between entrepreneurship and economic development and create a historical framework from which we examine contemporary female entrepreneurship. We find that females in China often engage in entrepreneurship in the informal sector, where average income is lower. Females are more likely than men to engage in necessity-based entrepreneurship rather than opportunity-based entrepreneurship in China. Therefore, the overall increase in female entrepreneurship in China in recent years does not necessarily imply improvement in living standards for those women. …

Social Burden, Social Venture Or Social Responsibility? A Reflection On Csr In China And Csr Strategy Suggestions For Multinational Companies In China, Mantian Wang, Rongming Ren, Guiyi Hu, Hongyong Lu, Ilan Alon

Faculty Publications

Thirty years into its reform and opening, the People’s Republic of China (referred to as China) has become aware of many international practices, including corporate social responsibility (CSR). Yet FOR Chinese enterprises, CSR seems similar to the heavy social burdens of THE state-owned enterprises (SOEs). The “cradle-to-grave” welfare system, notorious but standard in THE planned economy, played a role in the failure of most SOEs to compete with the new, burgeoning private sector. Although laws were promulgated to free the SOEs from their “social burdens,” the new township enterprises set a different example. Some of the latter even profited from …

Consumption Behavior Of Chinese Urban Residents During Economic Transition: Intermittent And Cyclical Fluctuations, Xiaotong Jin, Shengliang Deng, Ilan Alon

Faculty Publications

Although in recent years researchers have attempted to examine the consumption behavior of Chinese residents during economic transition, there still exists a clear gap in the literature to adequately explain the consumption behavior of Chinese urban residents during economic restructuring. This paper, attempting to shed some light on this relationship, proposes a hypothesis of Chinese urban resident consumption behavior during economic transition in China and examines the hypothesis using quantitative models. The conclusion suggests that the consumption of Chinese urban residents is guided by traditional Chinese civilization, and this results in intermittent and cyclical fluctuations in consumption behavior during systemic …

Consumption Behavior Of Chinese Urban Residents During Economic Transition: Intermittent And Cyclical Fluctuations, Ilan Alon, Xiaotong Jin, Shengliang Deng

Faculty Publications

Although in recent years researchers have attempted to examine the consumption behavior of Chinese residents during economic transition, there still exists a clear gap in the literature to adequately explain the consumption behavior of Chinese urban residents during economic restructuring. This paper, attempting to shed some light on this relationship, proposes a hypothesis of Chinese urban resident consumption behavior during economic transition in China and examines the hypothesis using quantitative models. The conclusion suggests that the consumption of Chinese urban residents is guided by traditional Chinese civilization, and this results in intermittent and cyclical fluctuations in consumption behavior during systemic …

Assessing The Export Competitiveness Of Chinese Industries, Marc Fetscherin, Ilan Alon, James P. Johnson

Faculty Publications

This article presents a framework for measuring, illustrating and comparing industry export competitiveness that takes into account (i) industry specialization, (ii) industry export growth rate and (iii) relative industry size. We apply the framework to a data set of 97 different industries from China over a 5-year period (2001–2005). According to our results, over 70 per cent of Chinese industries are ‘dynamic’, meaning that their export growth is higher than the world average export growth. Almost 50 per cent of the Chinese industries examined are competitive in global markets, with 20–25 per cent of the world export market share in …

30 Years Of Foreign Direct Investment To China: An Interdisciplinary Literature Review, Marc Fetscherin, Hinrich Voss, Philippe Gugler

Faculty Publications

The purpose of this paper is to examine how scholarly research on Foreign Direct Investment (FDI) to the People’s Republic of China has evolved and been shaped using bibliometrics analysis of 422 journal articles published in 151 journals between 1979 and 2008 on that topic. The literature is dominated by the fields of Economics, followed by Business and Management, Planning and Development and International Relations, which together account for 95% of all publications. Ten percent of the most productive journals are responsible for 40% of all publications and 63% of all citations received. By means of citation mapping, four main …

The Effects Of The Country Of Brand And The Country Of Manufacturing Of Automobiles: An Experimental Study Of Consumers' Brand Personality Perceptions, Marc Fetscherin, Mark Toncar

Faculty Publications

Purpose: This paper offers a new perspective of country of origin effects on consumers’ brand personality perceptions of domestic and imported automobiles. It assesses the perceived similarities and differences between automobiles from two countries with respect to the country of origin of the brand (COB) and the country of manufacturing (COM) of that same brand.

Design/methodology/approach: An experimental design was used to investigate developed country consumers’ brand personality perceptions of three cars; a domestic car, a car manufactured in a developing country by a developing country manufacturer, and a car from developing country manufacturer that is manufactured in the developed …

Tao Of Downfall: The Failures Of High-Profile Entrepreneurs In The Chinese Economic Reform, Wenxian Zhang, Ilan Alon

Faculty Publications

Through historical reviews and case studies, this research seeks to understand why some initially successful entrepreneurs failed in the economic boom of past decades. Among various factors contributed to their downfalls are a unique political and business environment, fragile financial systems, traditional cultural influences and personal characteristics. Notwithstanding that these factors should be further tested through empirical studies, those high-profile entrepreneurs are oblivious but essential actors in the grand theatre of China's economic transformation and their failures have contributed to the swift development of the Chinese entrepreneurship over the last 30 years.

Dimensionality Of Business Ethics In China, Marc Sardy, J. Mark Munoz, James Jianmin Sun, Ilan Alon

Faculty Publications

Purpose – The purpose of this paper is to explore the ethical dimensions in China. It reviews the extant business ethics literature on China, collects data on ethical conduct from a large Chinese university, and analyzes the data to examine emerging trends. Design/methodology/approach – Factor analysis and multidimensional scaling (MDS) are applied to an established survey instrument after reliability is confirmed. Findings – Principal-components factor analysis uncovers six main factors. MDS further reduces the explanatory variables into four ethical dimensions, while increasing the number of useable observations. These four dimensions are then correlated with some demographic and psychographic variables. Results …

Usage Of Public Corporate Communications Of Social Responsibility Within Brazil, Russia, India And China (Bric), Ilan Alon, Christopher Lattemann, Marc Fetscherin, Shaomin Li, Anna-Maria Schneider

Faculty Publications

Purpose: The purpose of the paper is to analyze the status of Corporate Social Responsibility (CSR) communications in BRIC nations (Brazil, Russia, India, and China). The four countries are among the biggest emerging markets, forecasted to have increasing influence in economic and political spheres. How these countries manage their corporate communication in regards to CSR is, thus, the focus of our investigation. Design/methodology/approach: This paper compares the extent and content of corporate communication with respect to CSR from a sample of over 100 companies from the BRIC nations by investigating the nature of CSR motives, processes, and stakeholder. Findings: The …

The Role And Importance Of The Chinese Government For Chinese Outward Foreign Direct Investments, Marc Fetscherin, Philippe Gugler

Faculty Publications

Chinese outward direct investments show a strong positive trend over recent years and have attracted considerable attention from academia and the business press. Many observers and commentators express interest in the role the Chinese government plays in the activities and decision-making of Chinese multinational enterprises (MNEs) in connection with their foreign direct investments (FDI). This article makes a contribution by investigating the relationship between the Chinese government and MNEs in connection with their outward foreign direct investment (OFDI). We present a 2x2 matrix where one dimension includes the interest (high/low) of the Chinese government and the other the interest of …

A Double Diamond Comparison Of The Automotive Industry Of China, India, And South Korea, Marc Sardy, Marc Fetscherin

Faculty Publications

Recently China became the third largest automotive producing country in the world, next to the U.S and Japan. South Korea is the fifth biggest automotive manufacturing country and India has more recently emerged as one of the top ten automotive manufacturing countries. This paper compares industry competitiveness of these three emerging automotive manufacturing countries by using the Double Diamond Model which is based on Porter's Diamond Model. Our results show that the Chinese automotive industry is as competitive as South Korea's factor conditions, demand conditions, related and supporting industries as well as competitive rivalry. By contrast, India is less competitive.

Human Resources Challenges And Opportunities In China: A Case From The Hospitality Industry, Ilan Alon, Tatiana Ferreira

Faculty Publications

The purpose of this study is to underline some of the distinctive practices of the hospitality industry in China. Particularly, we have interviewed several industry experts in luxury hotel properties in China and the USA and have compared their human resources practices. We found that luxury hotels which want to achieve international levels of service must invest more time in hiring and training their Chinese employees. Chinese employees are hired based on personality, and are found to be lacking a service mentality. Cultural and institutional differences in human resources account for the differences that exist between Chinese employees in the …