Business Commons^™

The Marketing Concept And Byod In The University Classroom:, Dennis Bristow, David Titus, Garth Harris, Rajesh Gulati

Atlantic Marketing Journal

For decades marketing educators have espoused the marketing concept and consumer oriented business strategies in university classrooms. In recent years, there has been a movement away from the ‘sage on the stage’ to experiential, active learning pedagogies. Those newer pedagogies often involve the use of mobile devices, including smart phones, laptops, and e-readers as academic tools for students. While such mobile devices are nearly ubiquitous on college and university campuses, an ongoing debate revolves on the distinction between owning mobile devices and whether or not students bring them to campus and use them as educational tools. In this study, we …

Workshop | Body Worn Video Recorders: The Socio-Technical Implications Of Gathering Direct Evidence, Katina Michael, Alexander Hayes

Alexander Hayes Mr.

- From in-car video recording to body-worn video recording

- Exploring available technologies: how do they work, pros and cons

- Storing direct evidence in secure storage: factors to consider

- Citizens “shooting” back with POV tech – what are their rights?

- Crowdsourced sousveillance- harnessing public data for forensic profiling

- Police force policies and practices on the application of new media

The Differentiation And Integration Of Information Technologies: Three Empirical Studies On `Bring Your Own Devices', Zachary R. Steelman

Graduate Theses and Dissertations

This dissertation examines how the management and configuration of organizational IT portfolios enhance organizations and their employees. Specifically, the theory of the differentiation and integration of information technologies is developed with in-depth examinations of "Bring-Your-Own-Device" (BYOD) policies. Four data collections are utilized: survey vignettes, case studies, agent-based simulations, and a questionnaire survey. Each essay uses a mixed-method approach providing insights into the selection, development, and management of ITs across individual and organizational levels.

Essay 1 explores the impact of BYOD on employees' performance, job satisfaction, and work-life conflicts. The results indicate that IT integration improves performance and job satisfaction, and …

The Impact Of Anti-Byod Policies On Generation Z Hospitality Employee's Engagement, Danny Crinson

UNLV Theses, Dissertations, Professional Papers, and Capstones

As an industry hospitality typically reacts to problems rather than tackling them proactively. One of the greatest problems currently faced by the industry is the low engagement rates across employees. These low levels have been linked to many issues including low morale, productivity and high turnover rates. One way to try to remedy this issue before it worsens would be to look at future hospitality employees and try to understand what will engage them. Doing so will allow human resource leaders to make changes to any polices which currently do not synchronize with these engaging factors. With research suggesting that …