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A Triadic View Of Name, Image, And Likeness From The Point Of Athletes, Universities, And Consumers Of College Athletics, William Monroe May 2024

A Triadic View Of Name, Image, And Likeness From The Point Of Athletes, Universities, And Consumers Of College Athletics, William Monroe

Finance Undergraduate Honors Theses

Name, Image, and Likeness is a new era of college athletics that allows student-athletes to monetize their name, image, and likeness through personal appearances, social media platforms, commercials, selling merchandise, signing autographs, serving as ambassadors, and leading camps or clinics, among others. In simpler terms, NIL allows student-athletes to be paid to play. Before it was introduced, the NCAA took a strong stance against this but soon flipped its stance once states started passing laws relating to the subject. In the past, athletic departments, coaches, and student-athletes were punished by the NCAA because of bribes as well as athletic departments …


Improving Energy Stewardship At Michigan Technological University’S Athletic Complexes, Cynthia L. Pindral Jan 2022

Improving Energy Stewardship At Michigan Technological University’S Athletic Complexes, Cynthia L. Pindral

Dissertations, Master's Theses and Master's Reports

Athletics departments are showcases for universities, serving as a public face and recruitment outlet that communicates university identity to the world. This applied research project examines the state of electrical energy infrastructure at Michigan Technological University with special attention to the Athletic Department and reports on the process for energy decisions in both settings. I take a qualitative research approach analyzing University documents and conducting interviews with informants in Athletics Administration, Facilities, and MTU’s Office of Sustainability and Resilience. Four major barriers to efficiency emerged: (1) lack of University-wide climate action goals, (2) staffing issues due to a large number …


Pray And Play: The Impact Of Fellowship Of Christian Athletes Among Di African American Collegiate Football Players In Kentucky, Rasheed Flowers Jan 2022

Pray And Play: The Impact Of Fellowship Of Christian Athletes Among Di African American Collegiate Football Players In Kentucky, Rasheed Flowers

Theses and Dissertations--Educational Policy Studies and Evaluation

Participation in athletics provides student-athletes with opportunities to further themselves outside of athletics through academic assistance, educational opportunities and experiences, physical wellness, and personal/professional development. One often overlooked portion of this holistic development is spiritual development. As demonstrated in the name student-athlete, it implies a dual identity. Few student-athletes navigate multiple identities and a myriad of additional challenges in their collegiate journey than African American football student-athletes (AAFSAs). Spiritual development is vital for student-athletes; the literature validates that student-athletes growing in their faith may be better equipped to navigate the tension of multiple identity roles and cope with various circumstances. …


"It's Personal": A Case Study Analysis Of The Strategic Management Of Resources In A Historically Black University Athletic Department., Brigitte M. Burpo May 2020

"It's Personal": A Case Study Analysis Of The Strategic Management Of Resources In A Historically Black University Athletic Department., Brigitte M. Burpo

Electronic Theses and Dissertations

This dissertation is a qualitative case study examination of the strategic management of critical resources in an HBCU athletic program. It begins with a historical overview of HBCUs and HBCU athletic departments focusing on the systemic and societal influences that contributed to the current state of HBCU athletic programs. This dissertation later discusses the influence of a lack of financial resources on HBCU athletic departments further depletes the ability to operate with a competitive advantage. Chapter One focuses on the historic background of HBCUs and their formation as well as the societal influences that depleted critical resources. Chapter Two covers …


Premium Seating In College Athletics: Trends Of Today And The Future, Kendra Holaday Apr 2019

Premium Seating In College Athletics: Trends Of Today And The Future, Kendra Holaday

Theses and Dissertations

The purpose of this study is to assist college athletic departments in attracting more fans to premium seating areas within their football stadiums. Existing research covers professional sporting venues in depth, but lacks volume regarding collegiate athletics. Due to the minimal knowledge and research recorded on premium seating in college football venues, there is a crucial need for the gap in research to be filled. The interviewing method and qualitative research was used to gain information on premium seating within college football venues. During the interview process existing premium seating, renovations in progress, and future addition plans were all explored. …


College Athletics And The Money Behind It, Ryan Henderson Dec 2018

College Athletics And The Money Behind It, Ryan Henderson

Sport Management Undergraduate

College athletic departments desire the positive attention that is garnered through playoff appearances and championships. Programs believe that if they spend more, they will win more, and gain footing on the national stage. This theory is supported by the tens of millions of dollars currently being spent in college sport. However, this theory is largely untested. Tens of millions of dollars are being spent by college athletic programs to put their teams atop of the national standings. With so much money being spent, programs expect to see results, whether that is playoff appearances or championships, schools want positive attention. This …


Donor Motivation To Ncaa Division I Football Bowl Subdivision Athletic Departments, Daniel White Jan 2016

Donor Motivation To Ncaa Division I Football Bowl Subdivision Athletic Departments, Daniel White

Electronic Theses and Dissertations

No abstract provided.


Comparing Division Ia Scholarship And Non-Scholarship Student-Athletes: A Discriminant Analysis Of Academic Performance, Lisa Melanie Rubin Dec 2012

Comparing Division Ia Scholarship And Non-Scholarship Student-Athletes: A Discriminant Analysis Of Academic Performance, Lisa Melanie Rubin

UNLV Theses, Dissertations, Professional Papers, and Capstones

Many research studies have examined the academic performance and graduation rates of college student-athletes. The limited focus on scholarship student-athletes has overlooked the majority of NCAA student-athletes, those participating in collegiate athletic programs without athletic scholarships. Therefore, this study contributes to a gap in the literature about non-scholarship student-athletes. The following dissertation examined the academic performance, time-to-degree, and demographic and profile characteristics of Division IA scholarship and non-scholarship student-athletes. The theoretical framework for this study was work motivation viewing athletic scholarships as extrinsic rewards. The researcher applied descriptive discriminant analysis utilizing secondary data to compare scholarship and non-scholarship student-athletes across …


Title Ix And It's Effect On Collegiate Athletics, Holly J. Schmidtbauer May 2008

Title Ix And It's Effect On Collegiate Athletics, Holly J. Schmidtbauer

Culminating Projects in Kinesiology

No abstract provided.