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Communication Use In Non-Profit Maternal Health, Marliatou Barry
Communication Use In Non-Profit Maternal Health, Marliatou Barry
Student Theses and Dissertations
The promotion of maternal health centrally involves a communication strategy. Effective communication aids in recognizing current issues, determining potential fixes, and persuading others to take action. Therefore, nowadays it is very difficult to dispute the significance of communication in the healthcare industry.In the early 1980s, the World Health Organization (WHO) acknowledged communication as one of the add-on strategies to be employed in promoting health as a result of its pivotal role (WHO, 1984).
This thesis project uses a case study method to explore how non-profit organizations use communication strategies to influence various stakeholders about issues of maternal health. First, a …